Population of interest – Definition, scope, characteristics, techniques, and advantages
Reading Time: 5 minutes readWhat is population of interest? A “population of interest” is defined as the population/group from which a researcher tries to […]
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President of Research and Insights at QuestionPro, one of the industry's leading providers of web-based research technologies. Over 15 years of market research experience and passionate about the role that software plays in helping businesses.

Reading Time: 5 minutes readWhat is population of interest? A “population of interest” is defined as the population/group from which a researcher tries to […]

Reading Time: 3 minutes readCreating and managing an online community for market research is fast becoming the preferred research method for organizations. Deep level […]

Reading Time: 3 minutes readCollecting feedback that is open-ended is an important aspect of a community or panel. The lack of restriction other than […]

Reading Time: 3 minutes readA recent study indicated that 74% of organizations employ some form of an online community to collect actionable feedback from […]

Reading Time: 3 minutes readEditor’s Note: This post is part of our Big Ideas series, a column highlighting the innovative thinking and thought leadership at […]