From Crowd “Sourcing” to Crowd “Solving” There’s a Better Way to Use the Wisdom of Crowds
Reading Time: < 1 minute read On the game show “Who Wants to Be a Millionaire?”, players have the option to “ask the audience” if they are […]
How to use Conjoint Analysis in the Innovation Process 3
Reading Time: 2 minutes read Webinar Presentation Thursday July 22nd, 2010 9:00am PST Ever thought about using Conjoint Analysis as part of your research strategy? […]
Follow These Data Cleaning Tips On You Online Survey Panel Responses
Reading Time: < 1 minute read The great thing about using online panel respondents for your survey is the ability to profile exactly the kinds of […]
Don’t Make This Mistake When Choosing a Rating Scale
Reading Time: < 1 minute read A critical component of questionnaire design is choosing a rating scale. This is just one more reason that it’s […]
Have You Ever Caught Yourself Being Biased in Analyzing Your Survey?
Reading Time: 2 minutes read Have you ever noticed that when you’re in a good mood, you listen differently. You react to circumstances differently. It’s […]
