Journey Orchestration: What It Is, How It Works
Journey orchestration relies heavily on data. It involves the collection and analysis of vast amounts of customer data to gain […]
CX
Total Experience: What is it, Strategies + Advantages
The link between customer experience (CX) and employee experience (EX) is well-known. Research consistently shows that engaged employees lead to […]
Purchase Journey: What it is, Stages, Challenges & Solutions
We’ve all been buyers at some point, and the story we tell from that perspective is the purchase journey. It […]
Path to Purchase: What is it, Stages, + Data Analysis
Your business constantly seeks ways to comprehend and optimize your journey from initial awareness to purchasing. This journey, often called […]
The Ultimate Soccer Experience — Tuesday CX Thoughts
Not in the mood for reading? Check out this week’s Video Summary with Ken! Over the years, my role has […]
