Why I Hate 5 and 7 Point Measurement Scales
One beginner online survey tip is to avoid using Yes/No questions whenever possible. Instead, you’re supposed to use 5 or […]
CX
3 key aspects to remember about collaborative feedback
QuestionPro has been in the business of connecting organizations with information for more than a decade. In that time, one […]
How to Find Your Target Market
“Everyone can use our product/service!” If you’ve said anything resembling this sentence, this article is for you. I know, you […]
How to Read Your Customers’ Mind in 10 Questions
Read Your Customers’ Mind You’ve often heard me talk about the power of using surveys as lead generation and qualification […]
Surveys Capture Moods and Not Transactions
I’m addicted to the Op-Ed section of the paper. Every morning I have to have that first cup of coffee while […]
