Types of Market Segmentation with Examples
With this article you will learn what types of market segmentation exist and how they allow you to correctly direct […]
Market Research
Data Analysis: Definition, Types and Examples
Nowadays, data is collected at various stages of processes and transactions, which has the potential to improve the way we […]
In-depth Interviews: Definition and how to conduct them
Online surveys, user review sites and focus groups can be great methods for collecting data. However, another method of gathering […]
Consumer Behavior: Definition, factors and methods
Understanding consumer behavior is a key element of a marketing strategy. In fact, before implementing a strategy, it is essential […]
How CSIRO hears “Local Voices” without network connections
Voconiq’s Local Voices project is a unique community engagement program developed over 10 years within Australia’s national science agency, CSIRO. […]
