{"id":1047514,"date":"2025-11-06T07:00:00","date_gmt":"2025-11-06T14:00:00","guid":{"rendered":"https:\/\/qa-release.questionpro.com\/blog\/?p=1047514"},"modified":"2025-11-06T11:35:56","modified_gmt":"2025-11-06T18:35:56","slug":"estudios-de-opinion-en-argentina-questionpro-y-trendsity","status":"publish","type":"post","link":"https:\/\/qa-release.questionpro.com\/blog\/es\/estudios-de-opinion-en-argentina-questionpro-y-trendsity\/","title":{"rendered":"Nace alianza para generar estudios de opini\u00f3n en Argentina que inspiren conversaci\u00f3n"},"content":{"rendered":"\n<p><strong>QuestionPro<\/strong> y <strong>Trendsity<\/strong> anunciaron una nueva alianza para realizar <strong>estudios de opini\u00f3n en Argentina<\/strong>, en el marco del programa DataStream, con el prop\u00f3sito de convertir los datos en historias relevantes que generen conversaci\u00f3n p\u00fablica y aporten una mirada fresca sobre la realidad social y cultural del pa\u00eds.<\/p>\n\n\n\n<p>A trav\u00e9s de una serie de estudios de opini\u00f3n y tendencias, se abordar\u00e1n temas que reflejan los cambios en la forma en que vivimos, trabajamos y nos relacionamos.&nbsp; Entre ellos, se encuentran \u201cV\u00ednculos y amistad\u201d, \u201cNuevos modelos de familia\u201d, \u201cSexualidad, econom\u00eda e inteligencia artificial\u201d, \u201cFuturo del trabajo\u201d y \u201cConciencia verde y sustentabilidad\u201d, entre otros.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00bfQu\u00e9 estudios realizar\u00e1n Trendsity y QuestionPro en Argentina?<\/h2>\n\n\n\n<p>La selecci\u00f3n de los temas estar\u00e1 a cargo de Trendsity, reconocida por su amplia experiencia en investigaci\u00f3n de tendencias globales y locales, y por su capacidad para anticipar los debates que marcan la agenda p\u00fablica.<\/p>\n\n\n\n<p><em>\u201cEn Trendsity llevamos m\u00e1s de 18 a\u00f1os observando los cambios sociales y culturales desde una mirada humana y estrat\u00e9gica. Nos entusiasma esta alianza con QuestionPro porque combina nuestra capacidad para detectar datos que nutran insights y conocimiento para guiar decisiones de negocio exitosas\u201d.<\/em><br>\u00a0<br>\u2014 <strong>Mariela Mociulsky<\/strong>, Fundadora y CEO de Trendsity.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00bfQu\u00e9 es DataStream?<\/h2>\n\n\n\n<p>El programa <a href=\"https:\/\/www.questionpro.com\/es\/datastream\/\">DataStream<\/a> de QuestionPro busca generar insights que se conviertan en noticias y conversaciones, no solo en medios tradicionales, sino tambi\u00e9n en podcasts, programas de streaming y eventos que conecten con nuevas audiencias.<\/p>\n\n\n\n<p>En esta colaboraci\u00f3n para realizar estudios de opini\u00f3n en Argentina, QuestionPro aporta su tecnolog\u00eda, su experiencia en levantamiento de datos online y su panel de encuestados, mientras que Trendsity lidera la definici\u00f3n de los temas y el an\u00e1lisis sociocultural de los hallazgos.<\/p>\n\n\n\n<p><em>\u201cDataStream naci\u00f3 para llevar la investigaci\u00f3n m\u00e1s all\u00e1 del \u00e1mbito corporativo y ponerla al servicio de la conversaci\u00f3n p\u00fablica. La incorporaci\u00f3n de Trendsity, con su mirada experta en tendencias y cultura, eleva ese prop\u00f3sito y nos permite generar estudios que realmente conecten con lo que la gente est\u00e1 pensando y sintiendo hoy\u201d.<\/em><br><br>\u2014 <strong>Pablo S\u00e1nchez Kohn<\/strong>, Director de DataStream en QuestionPro Latinoam\u00e9rica.<\/p>\n\n\n\n<p>Los resultados de esta colaboraci\u00f3n ser\u00e1n publicados en diferentes formatos, ofreciendo una lectura \u00e1gil, provocadora y fundamentada sobre los fen\u00f3menos que est\u00e1n transformando nuestra vida cotidiana.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>QuestionPro y Trendsity anunciaron una nueva alianza para realizar estudios de opini\u00f3n en Argentina, en el marco del programa DataStream, [&hellip;]<\/p>\n","protected":false},"author":120,"featured_media":1047810,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"estudios de 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