{"id":730006,"date":"2018-11-05T22:17:46","date_gmt":"2018-11-05T22:17:46","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/%e6%8e%a2%e7%b4%a2%e7%9a%84%e7%a0%94%e7%a9%b6%e3%80%82%e5%ae%9a%e7%be%a9%e3%80%81%e7%a8%ae%e9%a1%9e%e3%80%81%e7%89%b9%e5%be%b4\/"},"modified":"2018-11-05T22:17:46","modified_gmt":"2018-11-05T22:17:46","slug":"%e6%8e%a2%e7%b4%a2%e7%9a%84%e7%a0%94%e7%a9%b6%e3%80%82%e5%ae%9a%e7%be%a9%e3%80%81%e7%a8%ae%e9%a1%9e%e3%80%81%e7%89%b9%e5%be%b4","status":"publish","type":"post","link":"https:\/\/qa-release.questionpro.com\/blog\/ja\/%e6%8e%a2%e7%b4%a2%e7%9a%84%e7%a0%94%e7%a9%b6%e3%80%82%e5%ae%9a%e7%be%a9%e3%80%81%e7%a8%ae%e9%a1%9e%e3%80%81%e7%89%b9%e5%be%b4\/","title":{"rendered":"\u63a2\u7d22\u7684\u7814\u7a76\u3002\u5b9a\u7fa9\u3001\u7a2e\u985e\u3001\u7279\u5fb4"},"content":{"rendered":"<div class=\"tags-wrap\">\n<p class=\"content-index\" style=\"margin-top: 0;\">\u30b3\u30f3\u30c6\u30f3\u30c4\u30a4\u30f3\u30c7\u30c3\u30af\u30b9<\/p>\n<ol style=\"font-weight: 400; margin: 0 30px; line-height: 22px;\">\n<li><a href=\"#Exploratory_research_Definition\">\u63a2\u7d22\u7684\u7814\u7a76\uff08Exploratory Research\uff09\u3002\u5b9a\u7fa9<\/a><\/li>\n<li><a href=\"#Types_and_methodologies_of_Exploratory_research\">\u63a2\u7d22\u7684\u7814\u7a76\u306e\u7a2e\u985e\u3068\u65b9\u6cd5\u8ad6<\/a>\n<ol>\n<li><a href=\"#Primary_research_methods\">\u4e00\u6b21\u8abf\u67fb\u306e\u65b9\u6cd5<\/a><\/li>\n<li><a href=\"#Secondary_research_methods\">\u4e8c\u6b21\u7814\u7a76\u306e\u65b9\u6cd5<\/a><\/li>\n<\/ol>\n<\/li>\n<li><a href=\"#Exploratory_research_Steps_to_conduct_a_research\">\u63a2\u7d22\u7684\u306a\u7814\u7a76\u7814\u7a76\u5b9f\u65bd\u306e\u305f\u3081\u306e\u30b9\u30c6\u30c3\u30d7<\/a><\/li>\n<li><a href=\"#Characteristics_of_Exploratory_research\">\u63a2\u7d22\u7684\u7814\u7a76\u306e\u7279\u5fb4<\/a><\/li>\n<li><a href=\"#Advantages_of_Exploratory_research\">\u63a2\u7d22\u7684\u7814\u7a76\u306e\u5229\u70b9<\/a><\/li>\n<li><a href=\"#Disadvantages_of_Exploratory_research\">\u63a2\u7d22\u7684\u7814\u7a76\u306e\u30c7\u30e1\u30ea\u30c3\u30c8<\/a><\/li>\n<li><a href=\"#Importance_of_Exploratory_research\">\u63a2\u7d22\u7684\u7814\u7a76\u306e\u91cd\u8981\u6027<\/a><\/li>\n<\/ol>\n<\/div>\n<h2 id=\"Exploratory_research_Definition\"><b>\u63a2\u7d22\u7684\u7814\u7a76\uff08Exploratory Research\uff09\u3002\u5b9a\u7fa9<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u63a2\u7d22\u7684\u7814\u7a76\u3068\u306f\u3001\u660e\u78ba\u306b\u5b9a\u7fa9\u3055\u308c\u3066\u3044\u306a\u3044\u554f\u984c\u3092\u8abf\u67fb\u3059\u308b\u305f\u3081\u306b\u7528\u3044\u3089\u308c\u308b\u7814\u7a76\u3068\u5b9a\u7fa9\u3055\u308c\u3066\u3044\u307e\u3059\u3002 \u65e2\u5b58\u306e\u554f\u984c\u3092\u3088\u308a\u3088\u304f\u7406\u89e3\u3059\u308b\u305f\u3081\u306b\u5b9f\u65bd\u3055\u308c\u307e\u3059\u304c\u3001\u6c7a\u5b9a\u7684\u306a\u7d50\u679c\u3092\u5f97\u308b\u3053\u3068\u306f\u3067\u304d\u307e\u305b\u3093\u3002 \u3053\u306e\u3088\u3046\u306a\u7814\u7a76\u3067\u306f\u3001\u7814\u7a76\u8005\u306f\u4e00\u822c\u7684\u306a\u30a2\u30a4\u30c7\u30a2\u304b\u3089\u51fa\u767a\u3057\u3001\u3053\u306e\u7814\u7a76\u3092\u5a92\u4f53\u3068\u3057\u3066\u3001\u4eca\u5f8c\u306e\u7814\u7a76\u306e\u7126\u70b9\u3068\u306a\u308a\u5f97\u308b\u8ab2\u984c\u3092\u7279\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u3053\u3053\u3067\u91cd\u8981\u306a\u306e\u306f\u3001\u65b0\u3057\u3044\u30c7\u30fc\u30bf\u3084\u6d1e\u5bdf\u304c\u660e\u3089\u304b\u306b\u306a\u308c\u3070\u3001\u7814\u7a76\u8005\u306f\u81ea\u5206\u306e\u65b9\u5411\u6027\u3092\u5909\u3048\u308b\u3053\u3068\u3092\u53ad\u308f\u306a\u3044\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002 \u3053\u306e\u3088\u3046\u306a\u7814\u7a76\u306f\u3001\u901a\u5e38\u3001\u554f\u984c\u304c\u4e88\u5099\u7684\u306a\u6bb5\u968e\u306b\u3042\u308b\u3068\u304d\u306b\u884c\u308f\u308c\u308b\u3002 \u4f55\u304c\u3001\u306a\u305c\u3001\u3069\u306e\u3088\u3046\u306b\u3001\u3068\u3044\u3063\u305f\u7591\u554f\u306b\u7b54\u3048\u308b\u305f\u3081\u306b\u7528\u3044\u3089\u308c\u308b\u305f\u3081\u3001\u3057\u3070\u3057\u3070\u3001\u30b0\u30e9\u30a6\u30f3\u30c7\u30c3\u30c9\u30fb\u30bb\u30aa\u30ea\u30fc\u30fb\u30a2\u30d7\u30ed\u30fc\u30c1\u3084\u89e3\u91c8\u7684\u7814\u7a76\u3068\u547c\u3070\u308c\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070\u3001\u6b21\u306e\u3088\u3046\u306a\u5834\u5408\u3067\u3059\u3002\u30b8\u30e5\u30fc\u30b9\u30d0\u30fc\u306e\u30aa\u30fc\u30ca\u30fc\u304c\u3001\u30b8\u30e5\u30fc\u30b9\u306e\u7a2e\u985e\u3092\u5897\u3084\u305b\u3070\u5ba2\u8db3\u304c\u4f38\u3073\u308b\u3068\u611f\u3058\u3066\u3044\u308b\u304c\u3001\u78ba\u4fe1\u304c\u6301\u3066\u305a\u3001\u3082\u3063\u3068\u60c5\u5831\u304c\u5fc5\u8981\u3060\u3068\u3059\u308b\u30b7\u30ca\u30ea\u30aa\u3092\u8003\u3048\u3066\u307f\u3088\u3046\u3002 \u30aa\u30fc\u30ca\u30fc\u306f\u3001\u30b8\u30e5\u30fc\u30b9\u306e\u54c1\u63c3\u3048\u3092\u5897\u3084\u3059\u3053\u3068\u3067\u3088\u308a\u591a\u304f\u306e\u9867\u5ba2\u3092\u7372\u5f97\u3067\u304d\u308b\u306e\u304b\u3001\u305d\u308c\u3068\u3082\u3082\u3063\u3068\u826f\u3044\u30a2\u30a4\u30c7\u30a2\u304c\u3042\u308b\u306e\u304b\u3092\u8abf\u3079\u308b\u305f\u3081\u306b\u3001\u63a2\u7d22\u7684\u8abf\u67fb\u3092\u5b9f\u65bd\u3059\u308b\u3053\u3068\u306b\u3057\u307e\u3057\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u63a2\u7d22\u7684\u8abf\u67fb\u306e\u3082\u3046\u4e00\u3064\u306e\u4f8b\u3068\u3057\u3066<\/span><a href=\"https:\/\/www.questionpro.com\/survey-templates\/podcast-survey-template\/\"> <span style=\"font-weight: 400;\">\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u8abf\u67fb\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8<\/span><\/a><span style=\"font-weight: 400;\"> \u306f\u3001\u65e2\u5b58\u306e\u30ea\u30b9\u30ca\u30fc\u3060\u3051\u3067\u306a\u304f\u3001\u73fe\u5728\u3053\u306e\u30c1\u30e3\u30f3\u30cd\u30eb\u3092\u8cfc\u8aad\u3057\u3066\u3044\u306a\u3044\u4ed6\u306e\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306e\u30ea\u30b9\u30ca\u30fc\u304b\u3089\u3082\u3001\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306e\u6d88\u8cbb\u6307\u6a19\u306b\u95a2\u3059\u308b\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u53ce\u96c6\u3059\u308b\u305f\u3081\u306b\u4f7f\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u3053\u308c\u306f\u3001\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306e\u8457\u8005\u304c\u3001\u3088\u308a\u591a\u304f\u306e\u8074\u8846\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306e\u30ad\u30e5\u30ec\u30fc\u30b7\u30e7\u30f3\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u6210\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/span><\/p>\n<h2 id=\"Types_and_methodologies_of_Exploratory_research\"><b>\u63a2\u7d22\u7684\u7814\u7a76\u306e\u7a2e\u985e\u3068\u65b9\u6cd5\u8ad6<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u60c5\u5831\u304c\u5c11\u306a\u3044\u3082\u306e\u3092\u7814\u7a76\u3059\u308b\u306e\u306f\u5c11\u3057\u96e3\u3057\u304f\u805e\u3053\u3048\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u304c\u3001\u7814\u7a76\u8005\u304c\u6700\u9069\u306a\u7814\u7a76\u30c7\u30b6\u30a4\u30f3\u3092\u898b\u51fa\u3059\u306e\u306b\u5f79\u7acb\u3064\u65b9\u6cd5\u304c\u3044\u304f\u3064\u304b\u3042\u308a\u307e\u3059\u3002<\/span><a href=\"https:\/\/usqa.questionpro.com\/blog\/data-collection\/\"> <span style=\"font-weight: 400;\">\u30c7\u30fc\u30bf\u53ce\u96c6\u65b9\u6cd5<\/span><\/a><span style=\"font-weight: 400;\"> \u3068\u5bfe\u8c61\u8005\u306e\u9078\u629e\u3067\u3059\u3002\u8abf\u67fb\u306b\u306f\u3001\u4e00\u6b21\u8abf\u67fb\u3068\u4e8c\u6b21\u8abf\u67fb\u306e2\u3064\u306e\u65b9\u6cd5\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u306e2\u3064\u306e\u30bf\u30a4\u30d7\u306e\u4e0b\u3067\u3001\u7814\u7a76\u8005\u304c\u4f7f\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u8907\u6570\u306e\u30e1\u30bd\u30c3\u30c9\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u7814\u7a76\u304b\u3089\u53ce\u96c6\u3055\u308c\u305f\u30c7\u30fc\u30bf\u306f\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/span><a href=\"https:\/\/usqa.questionpro.com\/blog\/qualitative-research-methods\/\"> <span style=\"font-weight: 400;\">\u8cea\u7684<\/span><\/a><span style=\"font-weight: 400;\"> \u307e\u305f\u306f<\/span><a href=\"https:\/\/usqa.questionpro.com\/blog\/quantitative-research\/\"> <span style=\"font-weight: 400;\">\u5b9a\u91cf\u7684<\/span><\/a><span style=\"font-weight: 400;\">. \u6700\u3082\u5e83\u304f\u4f7f\u308f\u308c\u3066\u3044\u308b\u3082\u306e\u3092\u3044\u304f\u3064\u304b\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/span> <a href=\"https:\/\/usqa.questionpro.com\/blog\/research-design\/\"> <span style=\"font-weight: 400;\">\u7814\u7a76\u30c7\u30b6\u30a4\u30f3<\/span><\/a><span style=\"font-weight: 400;\">\u306b\u306f\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<h3 id=\"Primary_research_methods\"><b>\u4e00\u6b21\u8abf\u67fb\u306e\u65b9\u6cd5<\/b><\/h3>\n<p><a href=\"https:\/\/usqa.questionpro.com\/blog\/primary-research\/\"><span style=\"font-weight: 400;\">\u4e00\u6b21\u8abf\u67fb<\/span><\/a><span style=\"font-weight: 400;\"> \u306f\u3001\u88ab\u5199\u4f53\u304b\u3089\u76f4\u63a5\u53ce\u96c6\u3057\u305f\u60c5\u5831\u3067\u3059\u3002 \u305d\u308c\u306f\u3001\u30b0\u30eb\u30fc\u30d7\u3092\u901a\u3058\u3066\u3067\u3082\u3001\u500b\u4eba\u3092\u901a\u3058\u3066\u3067\u3082\u3044\u3044\u306e\u3067\u3059\u3002 \u3053\u306e\u3088\u3046\u306a\u7814\u7a76\u306f\u3001\u7814\u7a76\u8005\u672c\u4eba\u304c\u76f4\u63a5\u884c\u3046\u3053\u3068\u3082\u3001\u7b2c\u4e09\u8005\u306b\u59d4\u8a17\u3057\u3066\u884c\u3046\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u3002 \u4e00\u6b21\u8abf\u67fb\u306f\u3001\u7279\u306b\u6df1\u3044\u8abf\u67fb\u3092\u5fc5\u8981\u3068\u3059\u308b\u7279\u5b9a\u306e\u554f\u984c\u3092\u63a2\u308b\u305f\u3081\u306b\u5b9f\u65bd\u3055\u308c\u307e\u3059\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30a2\u30f3\u30b1\u30fc\u30c8\u30fb\u4e16\u8ad6\u8abf\u67fb<\/b><span style=\"font-weight: 400;\">:<\/span><a href=\"https:\/\/usqa.questionpro.com\/blog\/surveys\/\"> <span style=\"font-weight: 400;\">\u30a2\u30f3\u30b1\u30fc\u30c8<\/span><\/a><span style=\"font-weight: 400;\">\/\u4e16\u8ad6\u8abf\u67fb\u306f\u3001\u3042\u3089\u304b\u3058\u3081\u5b9a\u7fa9\u3055\u308c\u305f\u56de\u7b54\u8005\u30b0\u30eb\u30fc\u30d7\u304b\u3089\u60c5\u5831\u3092\u53ce\u96c6\u3059\u308b\u305f\u3081\u306b\u4f7f\u7528\u3055\u308c\u307e\u3059\u3002 \u6700\u3082\u91cd\u8981\u306a\u5b9a\u91cf\u7684\u624b\u6cd5\u306e\u4e00\u3064\u3067\u3042\u308b\u3002 \u5404\u7a2e\u30a2\u30f3\u30b1\u30fc\u30c8\u8abf\u67fb\u3084<\/span><a href=\"https:\/\/www.questionpro.com\/features\/polls.html\"> <span style=\"font-weight: 400;\">\u30dd\u30fc\u30eb\u30b9<\/span><\/a><span style=\"font-weight: 400;\"> \u306f\u3001\u610f\u898b\u3001\u50be\u5411\u306a\u3069\u3092\u63a2\u308b\u305f\u3081\u306b\u5229\u7528\u3067\u304d\u307e\u3059\u3002 \u6280\u8853\u306e\u9032\u6b69\u306b\u3088\u308a\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u306f\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u9001\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u3001\u975e\u5e38\u306b\u7c21\u5358\u306b\u30a2\u30af\u30bb\u30b9\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002 \u4f8b\u3048\u3070\u3001\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067<\/span><a href=\"https:\/\/www.questionpro.com\/mobile\/\"> <span style=\"font-weight: 400;\">\u30a2\u30f3\u30b1\u30fc\u30c8\u30a2\u30d7\u30ea<\/span><\/a><span style=\"font-weight: 400;\"> \u30bf\u30d6\u30ec\u30c3\u30c8\u7aef\u672b\u3084\u30ce\u30fc\u30c8\u30d1\u30bd\u30b3\u30f3\u3001\u643a\u5e2f\u96fb\u8a71\u306a\u3069\u3092\u901a\u3058\u3066 \u307e\u305f\u3001\u3053\u308c\u3089\u306e\u60c5\u5831\u306f\u3001\u7814\u7a76\u8005\u306b\u3082\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u63d0\u4f9b\u3055\u308c\u307e\u3059\u3002 \u73fe\u5728\u3001\u307b\u3068\u3093\u3069\u306e\u7d44\u7e54\u3067\u306f\u3001\u77ed\u6642\u9593\u306e\u30a2\u30f3\u30b1\u30fc\u30c8\u3068\u56de\u7b54\u8005\u3078\u306e\u8b1d\u793c\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u9054\u6210\u611f\u3092\u5f97\u3066\u3044\u307e\u3059\u3002<\/span><a href=\"https:\/\/usqa.questionpro.com\/blog\/good-survey-response-rate\/\"> <span style=\"font-weight: 400;\">\u3088\u308a\u9ad8\u3044\u30ec\u30b9\u30dd\u30f3\u30b9\u7387<\/span><\/a><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u5834\u5408\u3067\u3059\u3002\u4f8b\u3048\u3070\u3001\u643a\u5e2f\u96fb\u8a71\u3092\u8cfc\u5165\u3059\u308b\u969b\u306b\u3001\u305d\u306e\u5927\u304d\u3055\u306b\u3064\u3044\u3066\u306e\u610f\u898b\u3092\u628a\u63e1\u3059\u308b\u305f\u3081\u306b\u3001\u3042\u308b\u4e00\u5b9a\u306e\u5bfe\u8c61\u8005\u306b\u30a2\u30f3\u30b1\u30fc\u30c8\u3092\u9001\u308a\u307e\u3059\u3002 \u3053\u306e\u3088\u3046\u306a\u60c5\u5831\u306b\u57fa\u3065\u3044\u3066\u3001\u7d44\u7e54\u306f\u30c6\u30fc\u30de\u3092\u6df1\u304f\u6398\u308a\u4e0b\u3052\u3001\u30d3\u30b8\u30cd\u30b9\u306b\u95a2\u9023\u3057\u305f\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc<\/b><span style=\"font-weight: 400;\">\u516c\u958b\u3055\u308c\u3066\u3044\u308b\u60c5\u5831\u6e90\u304b\u3089\u591a\u304f\u306e\u60c5\u5831\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u304c\u3001\u6642\u306b\u306f\u76f4\u63a5\u4f1a\u3063\u3066\u306e\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc<\/span><a href=\"https:\/\/usqa.questionpro.com\/blog\/interview-questions\/\"> <span style=\"font-weight: 400;\">\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc<\/span><\/a><span style=\"font-weight: 400;\"> \u306f\u3001\u7814\u7a76\u5bfe\u8c61\u306b\u95a2\u3059\u308b\u8a73\u7d30\u306a\u60c5\u5831\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u3053\u306e\u3088\u3046\u306a\u7814\u7a76\u306f<\/span><a href=\"https:\/\/usqa.questionpro.com\/blog\/qualitative-market-research\/\"> <span style=\"font-weight: 400;\">\u5b9a\u6027\u8abf\u67fb\u6cd5<\/span><\/a><span style=\"font-weight: 400;\">. \u5c02\u9580\u5bb6\u3078\u306e\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u306f\u3001\u4e00\u822c\u306b\u516c\u958b\u3055\u308c\u3066\u3044\u308b\u60c5\u5831\u6e90\u3067\u306f\u5f97\u3089\u308c\u306a\u3044\u6709\u610f\u7fa9\u306a\u77e5\u898b\u3092\u4e0e\u3048\u3066\u304f\u308c\u308b\u3067\u3057\u3087\u3046\u3002 \u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u306f\u3001\u30c6\u30fc\u30de\u306b\u3064\u3044\u3066\u6709\u610f\u7fa9\u306a\u60c5\u5831\u3092\u5f97\u308b\u305f\u3081\u306b\u3001\u81ea\u7531\u5f62\u5f0f\u306e\u8cea\u554f\u3067\u3001\u76f4\u63a5\u307e\u305f\u306f\u96fb\u8a71\u3067\u884c\u308f\u308c\u307e\u3059\u3002<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070\u4f8b\u3048\u3070\u3001\u5f93\u696d\u54e1\u3078\u306e\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u304b\u3089\u4ed5\u4e8b\u306e\u6e80\u8db3\u5ea6\u3092\u77e5\u308b\u3053\u3068\u304c\u3067\u304d\u305f\u308a\u3001\u91cf\u5b50\u8ad6\u306e\u5c02\u9580\u5bb6\u3078\u306e\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u304b\u3089\u305d\u306e\u30c6\u30fc\u30de\u306b\u95a2\u3059\u308b\u6df1\u3044\u60c5\u5831\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u305f\u308a\u3059\u308b\u306e\u3067\u3059\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30d5\u30a9\u30fc\u30ab\u30b9\u30fb\u30b0\u30eb\u30fc\u30d7<\/b><a href=\"https:\/\/usqa.questionpro.com\/blog\/focus-group\/\"> <span style=\"font-weight: 400;\">\u30d5\u30a9\u30fc\u30ab\u30b9\u30b0\u30eb\u30fc\u30d7<\/span><\/a><span style=\"font-weight: 400;\"> \u3082\u307e\u305f\u3001\u63a2\u7d22\u7684\u7814\u7a76\u3067\u5e83\u304f\u7528\u3044\u3089\u308c\u3066\u3044\u308b\u624b\u6cd5\u3067\u3042\u308b\u3002 \u3053\u306e\u3088\u3046\u306a\u65b9\u6cd5\u3067\u306f\u3001\u3042\u308b\u30b0\u30eb\u30fc\u30d7\u304c\u9078\u3070\u308c\u3001\u7814\u7a76\u3055\u308c\u3066\u3044\u308b\u30c6\u30fc\u30de\u306b\u3064\u3044\u3066\u5f7c\u3089\u306e\u6d1e\u5bdf\u3092\u8868\u73fe\u3059\u308b\u3053\u3068\u304c\u8a31\u53ef\u3055\u308c\u307e\u3059\u3002 \u305f\u3060\u3057\u3001\u30d5\u30a9\u30fc\u30ab\u30b9\u30fb\u30b0\u30eb\u30fc\u30d7\u306b\u53c2\u52a0\u3059\u308b\u500b\u4eba\u3092\u9078\u3076\u969b\u306b\u306f\u3001\u5171\u901a\u306e\u80cc\u666f\u3092\u6301\u3061\u3001\u540c\u7b49\u306e\u7d4c\u9a13\u3092\u6301\u3063\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070\u3001\u6b21\u306e\u3088\u3046\u306a\u3082\u306e\u3067\u3059\u3002\u30d5\u30a9\u30fc\u30ab\u30b9\u30b0\u30eb\u30fc\u30d7\u306f\u3001\u6d88\u8cbb\u8005\u304c\u643a\u5e2f\u96fb\u8a71\u3092\u8cb7\u3046\u3068\u3057\u305f\u3089\u3069\u306e\u3088\u3046\u306a\u610f\u898b\u3092\u6301\u3064\u304b\u3092\u8abf\u67fb\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002 \u3053\u306e\u3088\u3046\u306a\u7814\u7a76\u306f\u3001\u6d88\u8cbb\u8005\u304c\u643a\u5e2f\u96fb\u8a71\u3092\u8cfc\u5165\u3059\u308b\u969b\u306b\u4f55\u3092\u91cd\u8996\u3059\u308b\u304b\u3092\u7406\u89e3\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002 \u305d\u308c\u306f\u3001\u753b\u9762\u30b5\u30a4\u30ba\u3067\u3042\u3063\u305f\u308a\u3001\u30d6\u30e9\u30f3\u30c9\u4fa1\u5024\u3067\u3042\u3063\u305f\u308a\u3001\u3042\u308b\u3044\u306f\u5bf8\u6cd5\u3067\u3042\u3063\u305f\u308a\u3057\u307e\u3059\u3002 \u3053\u308c\u306b\u57fa\u3065\u3044\u3066\u3001\u6d88\u8cbb\u8005\u306e\u8cfc\u8cb7\u614b\u5ea6\u3084\u6d88\u8cbb\u8005\u306e\u610f\u898b\u306a\u3069\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30aa\u30d6\u30b6\u30d9\u30fc\u30b7\u30e7\u30f3\uff08\u89b3\u5bdf\uff09\u3002 <\/b><span style=\"font-weight: 400;\">\u89b3\u5bdf\u8abf\u67fb\u306b\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u3042\u308b\u3002<\/span><a href=\"https:\/\/usqa.questionpro.com\/blog\/qualitative-observation\/\"> <span style=\"font-weight: 400;\">\u8cea\u7684\u306a\u89b3\u5bdf<\/span><\/a><span style=\"font-weight: 400;\">\u307e\u305f\u306f<\/span><a href=\"https:\/\/usqa.questionpro.com\/blog\/quantitative-observation\/\"> <span style=\"font-weight: 400;\">\u91cf\u7684\u89b3\u5bdf<\/span><\/a><span style=\"font-weight: 400;\">. \u3053\u306e\u3088\u3046\u306a\u7814\u7a76\u306f\u3001\u3042\u308b\u4eba\u3092\u89b3\u5bdf\u3057\u3001\u3042\u308b\u30d1\u30e9\u30e1\u30fc\u30bf\u306b\u5bfe\u3059\u308b\u53cd\u5fdc\u304b\u3089\u77e5\u898b\u3092\u5c0e\u304d\u51fa\u3059\u305f\u3081\u306b\u884c\u308f\u308c\u307e\u3059\u3002 \u3053\u306e\u3088\u3046\u306a\u7814\u7a76\u3067\u306f\u3001\u88ab\u9a13\u8005\u3068\u306e\u76f4\u63a5\u7684\u306a\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070\u3001\u6b21\u306e\u3088\u3046\u306a\u5834\u5408\u3067\u3059\u3002\u4f8b\u3048\u3070\u3001\u3042\u308bFMCG\u4f01\u696d\u304c\u3001\u81ea\u793e\u88fd\u54c1\u306e\u65b0\u3057\u3044\u5f62\u72b6\u306b\u5bfe\u3059\u308b\u6d88\u8cbb\u8005\u306e\u53cd\u5fdc\u3092\u77e5\u308a\u305f\u3044\u3068\u3057\u307e\u3059\u3002 \u7814\u7a76\u8005\u306f\u3001\u304a\u5ba2\u69d8\u306e\u6700\u521d\u306e\u53cd\u5fdc\u3092\u89b3\u5bdf\u3057\u3066\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3057\u3001\u305d\u306e\u60c5\u5831\u3092\u3082\u3068\u306b\u96c6\u5408\u60c5\u5831\u304b\u3089\u63a8\u8ad6\u3092\u884c\u3044\u307e\u3059\u3002<\/span><\/p>\n<h3 id=\"Secondary_research_methods\"><b>\u4e8c\u6b21\u7814\u7a76\u306e\u65b9\u6cd5<\/b><\/h3>\n<p><a href=\"https:\/\/usqa.questionpro.com\/blog\/secondary-research\/\"><span style=\"font-weight: 400;\">\u4e8c\u6b21\u8abf\u67fb<\/span><\/a><span style=\"font-weight: 400;\"> \u306f\u3001\u904e\u53bb\u306b\u767a\u8868\u3055\u308c\u305f\u4e00\u6b21\u7814\u7a76\u304b\u3089\u306e\u60c5\u5831\u53ce\u96c6\u3067\u3059\u3002 \u3053\u306e\u3088\u3046\u306a\u8abf\u67fb\u3067\u306f\u3001\u30b1\u30fc\u30b9\u30b9\u30bf\u30c7\u30a3\u3001\u96d1\u8a8c\u3001\u65b0\u805e\u3001\u66f8\u7c4d\u306a\u3069\u306e\u60c5\u5831\u6e90\u304b\u3089\u60c5\u5831\u3092\u53ce\u96c6\u3057\u307e\u3059\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30aa\u30f3\u30e9\u30a4\u30f3\u8abf\u67fb\u3067\u3059\u3002  <\/b><span style=\"font-weight: 400;\">\u73fe\u4ee3\u3067\u306f\u3001\u3042\u3089\u3086\u308b\u30c8\u30d4\u30c3\u30af\u306b\u3064\u3044\u3066\u60c5\u5831\u3092\u53ce\u96c6\u3059\u308b\u6700\u3082\u65e9\u3044\u65b9\u6cd5\u306e\u4e00\u3064\u3067\u3059\u3002 \u591a\u304f\u306e\u30c7\u30fc\u30bf\u306f\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u4e0a\u3067\u5bb9\u6613\u306b\u5165\u624b\u3067\u304d\u3001\u7814\u7a76\u8005\u306f\u5fc5\u8981\u306a\u3068\u304d\u306b\u3044\u3064\u3067\u3082\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 \u3053\u306e\u3088\u3046\u306a\u7814\u7a76\u3067\u6ce8\u610f\u3059\u3079\u304d\u91cd\u8981\u306a\u70b9\u306f\u3001\u7814\u7a76\u8005\u304c\u60c5\u5831\u3092\u53ce\u96c6\u3059\u308b\u60c5\u5831\u6e90\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u771f\u6b63\u6027\u3068\u4fe1\u6191\u6027\u3067\u3042\u308b\u3002<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070\u3042\u308b\u7814\u7a76\u8005\u306f\u3001\u7279\u5b9a\u306e\u30d6\u30e9\u30f3\u30c9\u306e\u643a\u5e2f\u96fb\u8a71\u3092\u597d\u3080\u4eba\u306e\u5272\u5408\u3092\u8abf\u3079\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002 \u7814\u7a76\u8005\u306f\u5fc5\u8981\u306a\u60c5\u5831\u3092\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u5165\u529b\u3059\u308b\u3060\u3051\u3067\u3001\u95a2\u9023\u60c5\u5831\u3084\u7d71\u8a08\u60c5\u5831\u3092\u542b\u3080\u8907\u6570\u306e\u30ea\u30f3\u30af\u304c\u5f97\u3089\u308c\u308b\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u6587\u732e\u8abf\u67fb<\/b><span style=\"font-weight: 400;\">:\u6587\u732e\u8abf\u67fb\u306f\u3001\u4eee\u8aac\u3092\u767a\u898b\u3059\u308b\u305f\u3081\u306b\u7528\u3044\u3089\u308c\u308b\u6700\u3082\u5b89\u4fa1\u306a\u65b9\u6cd5\u306e\u4e00\u3064\u3067\u3042\u308b\u3002 \u56f3\u66f8\u9928\u3084\u30cd\u30c3\u30c8\u4e0a\u306e\u60c5\u5831\u6e90\u3001\u3042\u308b\u3044\u306f\u5e02\u8ca9\u306e\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u306b\u306f\u3001\u81a8\u5927\u306a\u91cf\u306e\u60c5\u5831\u304c\u3042\u308b\u3002 \u51fa\u5178\u306f\u3001\u65b0\u805e\u3001\u96d1\u8a8c\u3001\u56f3\u66f8\u9928\u306e\u672c\u3001\u653f\u5e9c\u6a5f\u95a2\u306e\u6587\u66f8\u3001\u7279\u5b9a\u306e\u30c6\u30fc\u30de\u306b\u95a2\u9023\u3059\u308b\u8a18\u4e8b\u3001\u6587\u732e\u3001\u5e74\u6b21\u5831\u544a\u66f8\u3001\u7814\u7a76\u6a5f\u95a2\u306e\u516c\u8868\u7d71\u8a08\u306a\u3069\u3067\u3059\u3002<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u305f\u3060\u3057\u3001\u3053\u308c\u3089\u306e\u60c5\u5831\u6e90\u304b\u3089\u8abf\u3079\u308b\u969b\u306b\u306f\u3001\u3044\u304f\u3064\u304b\u306e\u70b9\u306b\u7559\u610f\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002 \u653f\u5e9c\u6a5f\u95a2\u306f\u672c\u7269\u306e\u60c5\u5831\u3092\u6301\u3063\u3066\u3044\u308b\u304c\u3001\u5834\u5408\u306b\u3088\u3063\u3066\u306f\u540d\u76ee\u4e0a\u306e\u8cbb\u7528\u304c\u304b\u304b\u308b\u3053\u3068\u304c\u3042\u308b\u3002 \u307e\u305f\u3001\u6559\u80b2\u6a5f\u95a2\u306e\u7814\u7a76\u306f\u4e00\u822c\u7684\u306b\u898b\u843d\u3068\u3055\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u5b9f\u306f\u6559\u80b2\u6a5f\u95a2\u306f\u4ed6\u306e\u3069\u306e\u7d44\u7e54\u3088\u308a\u3082\u591a\u304f\u306e\u7814\u7a76\u3092\u884c\u3063\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3055\u3089\u306b\u3001\u5546\u696d\u7684\u306a\u60c5\u5831\u6e90\u306f\u3001\u653f\u6cbb\u7684\u306a\u8b70\u984c\u3001\u4eba\u53e3\u7d71\u8a08\u3001\u91d1\u878d\u60c5\u5831\u3001\u5e02\u5834\u52d5\u5411\u3084\u60c5\u5831\u306a\u3069\u306e\u4e3b\u8981\u306a\u30c8\u30d4\u30c3\u30af\u306b\u95a2\u3059\u308b\u60c5\u5831\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070\u3001\u3053\u3093\u306a\u611f\u3058\u3067\u3059\u3002\u3042\u308b\u4f1a\u793e\u306e\u58f2\u4e0a\u304c\u4f4e\u3044\u3002 \u554f\u984c\u304c\u5e02\u5834\u3084\u7d44\u7e54\u306b\u95a2\u9023\u3059\u308b\u3082\u306e\u3067\u3042\u308c\u3070\u3001\u5165\u624b\u53ef\u80fd\u306a\u7d71\u8a08\u3084\u5e02\u5834\u306b\u95a2\u3059\u308b\u6587\u732e\u304b\u3089\u7c21\u5358\u306b\u8abf\u3079\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3057\u3001\u7814\u7a76\u5bfe\u8c61\u304c\u56fd\u306e\u8ca1\u653f\u72b6\u6cc1\u306b\u95a2\u3059\u308b\u3082\u306e\u3067\u3042\u308c\u3070\u3001\u653f\u5e9c\u6587\u66f8\u3084\u5546\u696d\u30bd\u30fc\u30b9\u304b\u3089\u7814\u7a76\u30c7\u30fc\u30bf\u306b\u30a2\u30af\u30bb\u30b9\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30b1\u30fc\u30b9\u30b9\u30bf\u30c7\u30a3\u7814\u7a76\u3002<\/b><span style=\"font-weight: 400;\"> \u4e8b\u4f8b\u7814\u7a76\u306f\u3001\u540c\u3058\u3088\u3046\u306a\u554f\u984c\u3092\u7d4c\u9a13\u3057\u305f\u65e2\u5b58\u306e\u4e8b\u4f8b\u3092\u6ce8\u610f\u6df1\u304f\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u591a\u304f\u306e\u60c5\u5831\u3092\u898b\u51fa\u3059\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002 \u3053\u306e\u3088\u3046\u306a\u5206\u6790\u306f\u3001\u7279\u306b\u4eca\u65e5\u306e\u30d3\u30b8\u30cd\u30b9\u306e\u4e16\u754c\u3067\u306f\u975e\u5e38\u306b\u91cd\u8981\u3067\u3042\u308a\u3001\u91cd\u8981\u3067\u3042\u308b\u3002 \u7814\u7a76\u8005\u306f\u305f\u3060\u3001\u3059\u3079\u3066\u306e\u70b9\u306b\u95a2\u3057\u3066\u614e\u91cd\u306b\u30b1\u30fc\u30b9\u3092\u5206\u6790\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u306e\u3067\u3059\u3002<\/span><a href=\"https:\/\/usqa.questionpro.com\/blog\/nominal-ordinal-interval-ratio\/\"> <span style=\"font-weight: 400;\">\u5909\u6570<\/span><\/a><span style=\"font-weight: 400;\"> \u81ea\u5206\u306e\u30b1\u30fc\u30b9\u306b\u5bfe\u3057\u3066\u3001\u524d\u306e\u30b1\u30fc\u30b9\u306b\u5b58\u5728\u3059\u308b\u3002 \u4f01\u696d\u3084\u793e\u4f1a\u79d1\u5b66\u5206\u91ce\u3001\u3042\u308b\u3044\u306f\u533b\u7642\u5206\u91ce\u3067\u3082\u975e\u5e38\u306b\u3088\u304f\u4f7f\u308f\u308c\u3066\u3044\u307e\u3059\u3002<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070\u4f8b\u3048\u3070\u3001\u3042\u308b\u6574\u5f62\u5916\u79d1\u533b\u306f\u3001\u819d\u306e\u624b\u8853\u306e\u6210\u529f\u7387\u304c\u6700\u3082\u9ad8\u3044\u3002 \u591a\u304f\u306e\u75c5\u9662\u3084\u533b\u5e2b\u304c\u3053\u306e\u30b1\u30fc\u30b9\u3092\u53d6\u308a\u4e0a\u3052\u3001\u3053\u306e\u5916\u79d1\u533b\u306e\u624b\u8853\u65b9\u6cd5\u3092\u7406\u89e3\u3057\u3001\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u3057\u3066\u3001\u6210\u529f\u7387\u3092\u9ad8\u3081\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<h2 id=\"Exploratory_research_Steps_to_conduct_a_research\"><b>\u63a2\u7d22\u7684\u306a\u7814\u7a76\u7814\u7a76\u5b9f\u65bd\u306e\u305f\u3081\u306e\u30b9\u30c6\u30c3\u30d7<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u554f\u984c\u306e\u7279\u5b9a<\/b><span style=\"font-weight: 400;\">:\u7814\u7a76\u8005\u304c\u7814\u7a76\u5bfe\u8c61\u3092\u7279\u5b9a\u3057\u3001\u305d\u306e\u554f\u984c\u306b\u7b54\u3048\u308b\u305f\u3081\u306b\u8907\u6570\u306e\u65b9\u6cd5\u3092\u5b9f\u65bd\u3059\u308b\u3053\u3068\u3067\u3001\u554f\u984c\u3092\u89e3\u6c7a\u3059\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u4eee\u8aac\u3092\u7acb\u3066\u308b<\/b><span style=\"font-weight: 400;\">:\u5148\u884c\u7814\u7a76\u304c\u306a\u304f\u3001\u554f\u984c\u304c\u6b63\u78ba\u306b\u89e3\u6c7a\u3055\u308c\u3066\u3044\u306a\u3044\u3053\u3068\u304c\u308f\u304b\u3063\u305f\u5834\u5408\u3001\u7814\u7a76\u8005\u306f\u554f\u984c\u3092\u7279\u5b9a\u3059\u308b\u969b\u306b\u5f97\u3089\u308c\u305f\u7591\u554f\u3092\u3082\u3068\u306b\u3001\u4eee\u8aac\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u3055\u3089\u306a\u308b\u7814\u7a76<\/b><span style=\"font-weight: 400;\">:\u30c7\u30fc\u30bf\u3092\u5165\u624b\u3057\u305f\u5f8c\u3001\u7814\u7a76\u8005\u306f\u8a18\u8ff0\u7684\u8abf\u67fb\u306b\u3088\u3063\u3066\u7814\u7a76\u3092\u7d99\u7d9a\u3059\u308b\u3002 \u3055\u3089\u306b\u8a73\u3057\u304f\u8abf\u3079\u3066\u3001\u305d\u306e\u60c5\u5831\u304c\u771f\u5b9f\u304b\u3069\u3046\u304b\u3092\u77e5\u308b\u305f\u3081\u306b\u3001\u5b9a\u6027\u7684\u306a\u65b9\u6cd5\u304c\u4f7f\u308f\u308c\u307e\u3059\u3002<\/span><\/li>\n<\/ul>\n<h3 id=\"Characteristics_of_Exploratory_research\"><b>\u63a2\u7d22\u7684\u7814\u7a76\u306e\u7279\u5fb4<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u69cb\u9020\u5316\u3055\u308c\u305f\u7814\u7a76\u3067\u306f\u306a\u3044<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u901a\u5e38\u3001\u4f4e\u30b3\u30b9\u30c8\u3067\u3001\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u3067\u3001\u30aa\u30fc\u30d7\u30f3\u30a8\u30f3\u30c9\u306a\u3082\u306e\u3067\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u3053\u308c\u306b\u3088\u3063\u3066\u3001\u7814\u7a76\u8005\u306f\u300c\u4f55\u304c\u554f\u984c\u306a\u306e\u304b\u300d\u300c\u3069\u306e\u3088\u3046\u306b\u3059\u308c\u3070\u3088\u3044\u306e\u304b\u300d\u3068\u3044\u3063\u305f\u554f\u3044\u306b\u7b54\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002 \u7814\u7a76\u306e\u76ee\u7684\u306f\u4f55\u3067\u3059\u304b\uff1f \u307e\u305f\u3001\u3069\u306e\u3088\u3046\u306a\u30c6\u30fc\u30de\u304c\u7814\u7a76\u3067\u304d\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u63a2\u7d22\u7684\u7814\u7a76\u3092\u884c\u3046\u306b\u306f\u3001\u4e00\u822c\u7684\u306b\u5148\u884c\u7814\u7a76\u304c\u306a\u3044\u304b\u3001\u65e2\u5b58\u306e\u7814\u7a76\u3067\u306f\u554f\u984c\u306b\u5341\u5206\u306b\u7b54\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u306a\u3044\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u6642\u9593\u304c\u304b\u304b\u308b\u7814\u7a76\u306a\u306e\u3067\u6839\u6c17\u304c\u5fc5\u8981\u3067\u3059\u3057\u3001\u305d\u308c\u306b\u4f34\u3046\u30ea\u30b9\u30af\u3082\u3042\u308a\u307e\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u7814\u7a76\u8005\u306f\u3001\u81ea\u5206\u304c\u884c\u3046\u7279\u5b9a\u306e\u7814\u7a76\u306b\u95a2\u3057\u3066\u5229\u7528\u53ef\u80fd\u306a\u3059\u3079\u3066\u306e\u60c5\u5831\u306b\u76ee\u3092\u901a\u3059\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u67d4\u8edf\u6027\u304c\u3042\u308a\u3001\u5e45\u5e83\u304f\u3001\u6563\u5728\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u7814\u7a76\u3092\u9042\u884c\u3059\u308b\u3053\u3068\u81ea\u4f53\u306b\u6c7a\u307e\u308a\u306f\u306a\u3044\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u7814\u7a76\u306e\u91cd\u8981\u6027\u3084\u4fa1\u5024\u304c\u3042\u308b\u3053\u3068\u304c\u5fc5\u8981\u3067\u3059\u3002 \u3082\u3057\u3001\u305d\u306e\u554f\u984c\u304c\u696d\u754c\u306b\u3068\u3063\u3066\u91cd\u8981\u3067\u306a\u3051\u308c\u3070\u3001\u5b9f\u65bd\u3057\u305f\u8abf\u67fb\u306f\u52b9\u679c\u304c\u306a\u3044\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u307e\u305f\u3001\u7814\u7a76\u7d50\u679c\u3092\u88cf\u4ed8\u3051\u308b\u3044\u304f\u3064\u304b\u306e\u7406\u8ad6\u304c\u3042\u308c\u3070\u3001\u7814\u7a76\u8005\u306f\u305d\u308c\u3092\u8a55\u4fa1\u3057\u3001\u7814\u7a76\u3092\u9032\u3081\u308b\u3053\u3068\u304c\u5bb9\u6613\u306b\u306a\u308b\u304b\u3089\u3067\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u3053\u306e\u3088\u3046\u306a\u8abf\u67fb\u3067\u306f\u3001\u901a\u5e38\u3001\u5b9a\u6027\u7684\u306a\u30c7\u30fc\u30bf\u304c\u5f97\u3089\u308c\u307e\u3059\u304c\u3001\u5834\u5408\u306b\u3088\u3063\u3066\u306f\u3001\u8abf\u67fb\u3084\u5b9f\u9a13\u306b\u3088\u3063\u3066\u3001\u3088\u308a\u591a\u304f\u306e\u30b5\u30f3\u30d7\u30eb\u306b\u5bfe\u3057\u3066\u5b9a\u91cf\u7684\u306a\u30c7\u30fc\u30bf\u3092\u4e00\u822c\u5316\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/li>\n<\/ul>\n<h3 id=\"Advantages_of_Exploratory_research\"><b>\u63a2\u7d22\u7684\u7814\u7a76\u306e\u5229\u70b9<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u7814\u7a76\u8005\u306f\u67d4\u8edf\u6027\u306b\u5bcc\u307f\u3001\u7814\u7a76\u306e\u9032\u5c55\u306b\u4f34\u3046\u5909\u5316\u306b\u5bfe\u5fdc\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u901a\u5e38\u3001\u4f4e\u30b3\u30b9\u30c8\u3067\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u7814\u7a76\u306e\u57fa\u790e\u3092\u7bc9\u304d\u3001\u3055\u3089\u306a\u308b\u7814\u7a76\u306b\u3064\u306a\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3067\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u3053\u308c\u306b\u3088\u308a\u3001\u7814\u7a76\u8005\u306f\u65e9\u3044\u6bb5\u968e\u3067\u3001\u305d\u306e\u30c6\u30fc\u30de\u304c\u6642\u9593\u3068\u30ea\u30bd\u30fc\u30b9\u3092\u8cbb\u3084\u3059\u306b\u5024\u3059\u308b\u304b\u3069\u3046\u304b\u3001\u8ffd\u6c42\u3059\u308b\u4fa1\u5024\u304c\u3042\u308b\u304b\u3069\u3046\u304b\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u307e\u305f\u3001\u4ed6\u306e\u7814\u7a76\u8005\u304c\u554f\u984c\u306e\u539f\u56e0\u3068\u3057\u3066\u8003\u3048\u3089\u308c\u308b\u3082\u306e\u3092\u898b\u3064\u3051\u3001\u305d\u306e\u539f\u56e0\u3092\u3055\u3089\u306b\u8a73\u3057\u304f\u8abf\u3079\u3066\u3001\u3069\u308c\u304c\u6700\u3082\u53ef\u80fd\u6027\u306e\u9ad8\u3044\u539f\u56e0\u306a\u306e\u304b\u3092\u8abf\u3079\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/span><\/li>\n<\/ul>\n<h3 id=\"Disadvantages_of_Exploratory_research\"><b>\u63a2\u7d22\u7684\u7814\u7a76\u306e\u30c7\u30e1\u30ea\u30c3\u30c8<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u7b54\u3048\u306e\u65b9\u5411\u6027\u3092\u793a\u3059\u3053\u3068\u306f\u3067\u304d\u3066\u3082\u3001\u7d50\u8ad6\u306f\u51fa\u306a\u3044\u306e\u304c\u666e\u901a\u3067\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u63a2\u7d22\u7684\u7814\u7a76\u306e\u4e3b\u306a\u6b20\u70b9\u306f\u3001\u5b9a\u6027\u7684\u306a\u30c7\u30fc\u30bf\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3042\u308b\u3002 \u3053\u306e\u3088\u3046\u306a\u60c5\u5831\u306e\u89e3\u91c8\u306f\u3001\u5224\u65ad\u3084\u30d0\u30a4\u30a2\u30b9\u304c\u304b\u304b\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u591a\u304f\u306e\u5834\u5408\u3001\u63a2\u7d22\u7684\u7814\u7a76\u3067\u306f\u3001\u3088\u308a\u5c11\u306a\u3044\u30b5\u30f3\u30d7\u30eb\u6570\u3067\u8abf\u67fb\u3092\u884c\u3044\u307e\u3059\u3002<\/span><a href=\"https:\/\/www.questionpro.com\/audience\/\"> <span style=\"font-weight: 400;\">\u30b5\u30f3\u30d7\u30eb<\/span><\/a><span style=\"font-weight: 400;\">\u3057\u305f\u304c\u3063\u3066\u3001\u305d\u306e\u7d50\u679c\u3092\u4e00\u822c\u7684\u306a\u6bcd\u96c6\u56e3\u306b\u5bfe\u3057\u3066\u6b63\u78ba\u306b\u89e3\u91c8\u3059\u308b\u3053\u3068\u306f\u3067\u304d\u307e\u305b\u3093\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u4e8c\u6b21\u8abf\u67fb\u306b\u3088\u3063\u3066\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3059\u308b\u5834\u5408\u3001\u305d\u306e\u30c7\u30fc\u30bf\u304c\u53e4\u304f\u3001\u66f4\u65b0\u3055\u308c\u3066\u3044\u306a\u3044\u53ef\u80fd\u6027\u304c\u591a\u3005\u3042\u308a\u307e\u3059\u3002<\/span><\/li>\n<\/ul>\n<h3 id=\"Importance_of_Exploratory_research\"><b>\u63a2\u7d22\u7684\u7814\u7a76\u306e\u91cd\u8981\u6027<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u63a2\u7d22\u7684\u7814\u7a76\u306f\u3001\u3042\u308b\u30c6\u30fc\u30de\u3092\u6df1\u304f\u7406\u89e3\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u5834\u5408\u3001\u7279\u306b\u3053\u308c\u307e\u3067\u306b\u884c\u308f\u308c\u3066\u3044\u306a\u3044\u5834\u5408\u306b\u5b9f\u65bd\u3055\u308c\u307e\u3059\u3002 \u3053\u306e\u3088\u3046\u306a\u7814\u7a76\u306e\u76ee\u7684\u306f\u3001\u554f\u984c\u3068\u305d\u306e\u5468\u8fba\u3092\u63a2\u308b\u3053\u3068\u3067\u3042\u308a\u3001\u5b9f\u969b\u306b\u305d\u3053\u304b\u3089\u7d50\u8ad6\u3092\u5c0e\u304d\u51fa\u3059\u3053\u3068\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002 \u3053\u306e\u3088\u3046\u306a\u7814\u7a76\u306f\u3001\u7814\u7a76\u8005\u304c\u81ea\u5206\u306e\u30a2\u30a4\u30c7\u30a2\u3092\u63a2\u6c42\u3059\u308b\u305f\u3081\u306e\u5f37\u529b\u306a\u57fa\u76e4\u3092\u78ba\u7acb\u3057\u3001\u9069\u5207\u306a\u3082\u306e\u3092\u9078\u629e\u3059\u308b\u3053\u3068\u3092\u53ef\u80fd\u306b\u3057\u307e\u3059\u3002<\/span> <a href=\"https:\/\/usqa.questionpro.com\/blog\/research-design\/\"> <span style=\"font-weight: 400;\">\u7814\u7a76\u30c7\u30b6\u30a4\u30f3<\/span><\/a><span style=\"font-weight: 400;\">\u3068\u767a\u898b<\/span><a href=\"https:\/\/usqa.questionpro.com\/blog\/nominal-ordinal-interval-ratio\/\"> <span style=\"font-weight: 400;\">\u5909\u6570<\/span><\/a> <span style=\"font-weight: 400;\">\u3068\u3044\u3046\u3001\u5b9f\u306f\u5206\u6790\u4e0a\u91cd\u8981\u306a\u3053\u3068\u304c\u66f8\u304b\u308c\u3066\u3044\u307e\u3059\u3002 \u6700\u3082\u91cd\u8981\u306a\u3053\u3068\u306f\u3001\u3053\u306e\u3088\u3046\u306a\u7814\u7a76\u306f\u3001\u7d44\u7e54\u3084\u7814\u7a76\u8005\u304c\u8ffd\u6c42\u3059\u308b\u4fa1\u5024\u304c\u3042\u308b\u304b\u3069\u3046\u304b\u3092\u77e5\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u305f\u3081\u3001\u591a\u304f\u306e\u6642\u9593\u3068\u30ea\u30bd\u30fc\u30b9\u3092\u7bc0\u7d04\u3059\u308b\u306e\u306b\u5f79\u7acb\u3064\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3082\u3063\u3068\u8a73\u3057\u304f <\/span><a href=\"https:\/\/www.questionpro.com\/survey-templates\/voip-survey\/\"><br \/>\n  <span style=\"font-weight: 400;\">VoIP\u8abf\u67fb\u306e\u8cea\u554f\u3068\u8cea\u554f\u7968\u306e\u30b5\u30f3\u30d7\u30eb\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8<\/span><br \/>\n<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u30b3\u30f3\u30c6\u30f3\u30c4\u30a4\u30f3\u30c7\u30c3\u30af\u30b9 \u63a2\u7d22\u7684\u7814\u7a76\uff08Ex [&hellip;]<\/p>\n","protected":false},"author":86,"featured_media":691484,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1115],"tags":[],"class_list":{"0":"post-730006","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category--ja","8":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u63a2\u7d22\u7684\u7814\u7a76\u3002\u5b9a\u7fa9\u3001\u7a2e\u985e\u3001\u65b9\u6cd5\u8ad6\uff5cQuestionPro\uff08\u30af\u30a8\u30b9\u30c1\u30e7\u30f3\u30d7\u30ed<\/title>\n<meta name=\"description\" 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