{"id":994891,"date":"2024-12-05T06:57:41","date_gmt":"2024-12-05T13:57:41","guid":{"rendered":"https:\/\/qa-release.questionpro.com\/blog\/?p=994891"},"modified":"2024-12-05T06:57:53","modified_gmt":"2024-12-05T13:57:53","slug":"analise-de-correlacao","status":"publish","type":"post","link":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/analise-de-correlacao\/","title":{"rendered":"O que \u00e9 an\u00e1lise de correla\u00e7\u00e3o em pesquisas?"},"content":{"rendered":"\n<p>A an\u00e1lise de correla\u00e7\u00e3o \u00e9 uma abordagem estat\u00edstica usada para determinar a rela\u00e7\u00e3o entre vari\u00e1veis quantitativas ou categ\u00f3ricas. Quando voc\u00ea deseja determinar a correla\u00e7\u00e3o por meio da an\u00e1lise de dados, h\u00e1 dois tipos de informa\u00e7\u00f5es com as quais voc\u00ea precisa trabalhar:<\/p>\n\n\n\n<ul>\n<li><strong>Dados univariados<\/strong><\/li>\n<\/ul>\n\n\n\n<p>Quando se deseja trabalhar com uma \u00fanica vari\u00e1vel, \u00e9 necess\u00e1rio medir a tend\u00eancia central para obter dados representativos e conhecer seu desvio por meio da dispers\u00e3o, medir a forma e o tamanho da distribui\u00e7\u00e3o por meio da assimetria e medir a concentra\u00e7\u00e3o dos dados em torno da posi\u00e7\u00e3o central por meio da curtose. Portanto, os dados relativos a uma \u00fanica vari\u00e1vel s\u00e3o chamados de dados univariados.<\/p>\n\n\n\n<ul>\n<li><strong>Dados bivariados<\/strong><\/li>\n<\/ul>\n\n\n\n<p>A an\u00e1lise de correla\u00e7\u00e3o trata principalmente de estudar a rela\u00e7\u00e3o entre duas vari\u00e1veis ao mesmo tempo. Por exemplo, o pre\u00e7o de um produto e suas vendas m\u00e9dias, ou a idade e a press\u00e3o arterial de uma pessoa. <\/p>\n\n\n\n<p>Assim, dois caracteres de uma mesma entidade, quando medidos simultaneamente com o aux\u00edlio de an\u00e1lise estat\u00edstica, s\u00e3o chamados de dados bivariados.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Tipos de an\u00e1lise de correla\u00e7\u00e3o<\/strong><\/h2>\n\n\n\n<p>Se houver algum tipo de correla\u00e7\u00e3o entre duas vari\u00e1veis, ambas se alteram juntas ao longo de um per\u00edodo de tempo. A correla\u00e7\u00e3o encontrada pode ser positiva ou negativa, dependendo dos valores num\u00e9ricos medidos.<\/p>\n\n\n\n<p><strong>An\u00e1lise de correla\u00e7\u00e3o positiva<\/strong>: Quando o aumento de uma das vari\u00e1veis faz com que a outra tamb\u00e9m comece a aumentar, garantindo uma correla\u00e7\u00e3o positiva entre elas.<\/p>\n\n\n\n<p><strong>An\u00e1lise de correla\u00e7\u00e3o negativa<\/strong>: Quando o aumento de uma das vari\u00e1veis faz com que a outra vari\u00e1vel comece a diminuir, garantindo uma correla\u00e7\u00e3o negativa entre elas.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>M\u00e9todos para realizar an\u00e1lise de correla\u00e7\u00e3o<\/strong><\/h2>\n\n\n\n<p>Nos m\u00e9todos estat\u00edsticos, o coeficiente de correla\u00e7\u00e3o &#8220;r&#8221; mede a for\u00e7a, dire\u00e7\u00e3o e extens\u00e3o da rela\u00e7\u00e3o entre duas vari\u00e1veis, onde o valor de &#8220;r&#8221; varia sempre entre +1 e -1.<\/p>\n\n\n\n<p>Lembre-se: \u00e9 in\u00fatil calcular a correla\u00e7\u00e3o se n\u00e3o houver rela\u00e7\u00e3o entre as duas vari\u00e1veis, uma vez que a correla\u00e7\u00e3o s\u00f3 se aplica a rela\u00e7\u00f5es lineares. Por outro lado, se existir uma rela\u00e7\u00e3o forte entre as duas vari\u00e1veis, mas n\u00e3o for linear, o valor da correla\u00e7\u00e3o pode ser enganoso.<\/p>\n\n\n\n<p>\u00c9 aconselh\u00e1vel que, antes de realizar uma investiga\u00e7\u00e3o de correla\u00e7\u00e3o usando qualquer um dos m\u00e9todos, voc\u00ea examine primeiro o gr\u00e1fico de dispers\u00e3o.<\/p>\n\n\n\n<p>Abaixo est\u00e3o alguns dos m\u00e9todos de coeficiente de correla\u00e7\u00e3o mais comumente usados.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>M\u00e9todo do gr\u00e1fico de dispers\u00e3o<\/strong><\/h3>\n\n\n\n<p>O <a href=\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/tipos-de-graficos-para-pesquisas\/\">m\u00e9todo do gr\u00e1fico <\/a>de dispers\u00e3o \u00e9 uma abordagem usada para encontrar a correla\u00e7\u00e3o entre duas vari\u00e1veis. A rela\u00e7\u00e3o entre as duas vari\u00e1veis \u00e9 apresentada na forma de um diagrama para entender o qu\u00e3o pr\u00f3ximas elas se relacionam.<\/p>\n\n\n\n<p>Tamb\u00e9m chamado de gr\u00e1fico de dispers\u00e3o ou tabela de correla\u00e7\u00e3o, o diagrama possui duas vari\u00e1veis ao longo de seus eixos &#8220;x&#8221; e &#8220;y&#8221;, sendo uma delas independente e a outra dependente.<\/p>\n\n\n\n<p>\u00c9 f\u00e1cil prever o comportamento da<a href=\"https:\/\/qa-release.questionpro.com\/blog\/pt\/quais-sao-os-tipos-de-variaveis-na-investigacao\/#:~:text=Vari%C3%A1veis%20independentes%3A%20O%20tipo%20de,dependente%20e%20a%20vari%C3%A1vel%20independente.\"> vari\u00e1vel independente<\/a> dependendo da extens\u00e3o da sua medi\u00e7\u00e3o.<\/p>\n\n\n\n<p>De acordo com o tipo de correla\u00e7\u00e3o, os gr\u00e1ficos de dispers\u00e3o podem ser divididos em gr\u00e1ficos de dispers\u00e3o sem correla\u00e7\u00e3o, gr\u00e1ficos de dispers\u00e3o com correla\u00e7\u00e3o moderada e gr\u00e1ficos de dispers\u00e3o com correla\u00e7\u00e3o forte.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"218\" src=\"https:\/\/qa-release.questionpro.com\/blog\/wp-content\/uploads\/2024\/12\/image.png\" alt=\"\" class=\"wp-image-994892\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Coeficiente de correla\u00e7\u00e3o de Pearson<\/strong><\/h3>\n\n\n\n<p>Tamb\u00e9m chamado de \u201c<a href=\"https:\/\/qa-release.questionpro.com\/blog\/pt\/o-que-e-o-coeficiente-de-correlacao-de-pearson\/#:~:text=O%20coeficiente%20de%20correla%C3%A7%C3%A3o%20de%20Pearson%20%C3%A9%20um%20teste%20que,de%20%2B1%20a%20%2D1.\">coeficiente de correla\u00e7\u00e3o produto-momento\u201d<\/a>. \u00c9 definido como um n\u00famero entre -1 e 1 que indica o grau em que as duas vari\u00e1veis \u200b\u200b\u200b\u200best\u00e3o linearmente relacionadas.<\/p>\n\n\n\n<ul>\n<li>O m\u00e9todo de correla\u00e7\u00e3o de Pearson \u00e9 adequado para vari\u00e1veis \u200b\u200bm\u00e9tricas que tamb\u00e9m incluem vari\u00e1veis \u200b\u200bdicot\u00f4micas.<\/li>\n\n\n\n<li>A correla\u00e7\u00e3o \u00e9 sempre denotada como &#8216;\u00bbr\u00bb<\/li>\n\n\n\n<li>\u201cr\u201d \u00e9 independente da unidade de medida.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><br><strong>F\u00f3rmula de correla\u00e7\u00e3o de Pearson<\/strong><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/qa-release.questionpro.com\/blog\/wp-content\/uploads\/2019\/07\/analisis-de-correlacion-2-450x122.jpg\" alt=\"F\u00f3rmula de correla\u00e7\u00e3o de Pearson\" class=\"wp-image-72682\"\/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\"><strong>Coeficiente de Spearman<\/strong><\/h3>\n\n\n\n<p>\u00c9 uma vers\u00e3o n\u00e3o param\u00e9trica do coeficiente de correla\u00e7\u00e3o de Pearson. Este <a href=\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/coeficiente-de-correlacao-de-spearman\/\">m\u00e9todo <\/a>\u00e9 usado para medir a for\u00e7a e a dire\u00e7\u00e3o do relacionamento ou associa\u00e7\u00e3o entre as duas vari\u00e1veis.<\/p>\n\n\n\n<ul>\n<li>A letra grega \u201c\u03c1\u201d \u00e9 usada para indicar o Coeficiente de Correla\u00e7\u00e3o de Spearman.<\/li>\n\n\n\n<li>Tamb\u00e9m indicado pelo s\u00edmbolo rs.<\/li>\n\n\n\n<li>Spearman \u00e9 utilizado tanto para vari\u00e1veis \u200b\u200bordinais quanto para dados cont\u00ednuos que falharam nas suposi\u00e7\u00f5es necess\u00e1rias para realizar o coeficiente de correla\u00e7\u00e3o de Pearson.<\/li>\n<\/ul>\n\n\n\n<p><br><strong>F\u00f3rmula do coeficiente de Spearman<\/strong><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/qa-release.questionpro.com\/blog\/wp-content\/uploads\/2019\/07\/analisis-de-correlacion-3-300x124.jpg\" alt=\"F\u00f3rmula do coeficiente de Spearman\" class=\"wp-image-72683\"\/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\"><strong>M\u00e9todo dos m\u00ednimos quadrados<\/strong><\/h3>\n\n\n\n<p>\u00c9 um problema matem\u00e1tico que serve para encontrar o grau de correla\u00e7\u00e3o entre as duas vari\u00e1veis \u200b\u200b\u200b\u200ba partir da raiz quadrada do produto de dois coeficientes de regress\u00e3o, o de &#8220;x&#8221; em &#8220;y&#8221; ou o de &#8220;y&#8221; em &#8220;x&#8221;.&nbsp;<\/p>\n\n\n\n<ul>\n<li>O m\u00e9todo dos m\u00ednimos quadrados garante que os erros quadr\u00e1ticos totais sejam os mais baixos poss\u00edveis.<\/li>\n\n\n\n<li>Tamb\u00e9m conhecida como \u201cLinha de Melhor Ajuste\u201d.<\/li>\n\n\n\n<li>\u00c9 usado para calcular a m\u00e9dia dos valores `x&#8217; e `y&#8217;.<\/li>\n<\/ul>\n\n\n\n<p><br><strong>F\u00f3rmula do M\u00e9todo dos M\u00ednimos Quadrados<\/strong><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/qa-release.questionpro.com\/blog\/wp-content\/uploads\/2019\/07\/analisis-de-correlacion-4-300x118.jpg\" alt=\"F\u00f3rmula do M\u00e9todo dos M\u00ednimos Quadrados\" class=\"wp-image-72684\"\/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>Como usar a an\u00e1lise de correla\u00e7\u00e3o em pesquisas<\/strong><\/h2>\n\n\n\n<p>Quer saber como fazer uma an\u00e1lise de correla\u00e7\u00e3o com a<a href=\"https:\/\/www.questionpro.com\/pt-br\/tour\/\"> QuestionPro<\/a>? Se deseja utilizar a an\u00e1lise de correla\u00e7\u00e3o nas pesquisas que vai aplicar, basta seguir estes passos:<\/p>\n\n\n\n<ol>\n<li><a href=\"https:\/\/www.questionpro.com\/a\/showLogin.do?lan=pt_BR\">Fa\u00e7a login em sua conta QuestionPro.<\/a><\/li>\n\n\n\n<li>V\u00e1 para &#8220;Pesquisas&#8221;.<\/li>\n\n\n\n<li>Encontre a pesquisa que deseja analisar e abra-a<\/li>\n\n\n\n<li>V\u00e1 para \u201cAn\u00e1lise\u201d.<\/li>\n\n\n\n<li>V\u00e1 para \u201cAn\u00e1lise de Correla\u00e7\u00e3o\u201d.<\/li>\n<\/ol>\n\n\n\n<p>Se voc\u00ea quiser saber mais sobre nosso recurso de an\u00e1lise de correla\u00e7\u00e3o de pesquisas, entre em contato com nossa equipe e teremos prazer em ajud\u00e1-lo.<\/p>\n\n\n\n<center>\n<a href=\"https:\/\/contactar.questionpro.com\/signup-brazil?custom1=analisedecorrelacao\">\n<button style=\"background: #ff9f00;\">Criar conta gr\u00e1tis<\/button>\n<\/a>\n<a href=\"https:\/\/www.questionpro.com\/pt-br\/tour\/#ancora-formulario\">\n<button>Agendar demonstra\u00e7\u00e3o<\/button>\n<\/a>\n<\/center>\n\n","protected":false},"excerpt":{"rendered":"<p>A an\u00e1lise de correla\u00e7\u00e3o \u00e9 uma abordagem estat\u00edstica usada para determinar a rela\u00e7\u00e3o entre vari\u00e1veis quantitativas ou categ\u00f3ricas. Quando voc\u00ea [&hellip;]<\/p>\n","protected":false},"author":42,"featured_media":994906,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"an\u00e1lise de correla\u00e7\u00e3o","_yoast_wpseo_title":"O que \u00e9 an\u00e1lise de correla\u00e7\u00e3o em pesquisas?","_yoast_wpseo_metadesc":"A an\u00e1lise de correla\u00e7\u00e3o \u00e9 uma abordagem estat\u00edstica usada para determinar a rela\u00e7\u00e3o entre vari\u00e1veis quantitativas ou categ\u00f3ricas.","_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1954],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>O que \u00e9 an\u00e1lise de correla\u00e7\u00e3o em pesquisas?<\/title>\n<meta name=\"description\" content=\"A an\u00e1lise de correla\u00e7\u00e3o \u00e9 uma abordagem estat\u00edstica usada para determinar a rela\u00e7\u00e3o entre vari\u00e1veis quantitativas ou categ\u00f3ricas.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"O que \u00e9 an\u00e1lise de correla\u00e7\u00e3o em pesquisas?\" \/>\n<meta property=\"og:description\" content=\"A an\u00e1lise de correla\u00e7\u00e3o \u00e9 uma abordagem estat\u00edstica usada para determinar a rela\u00e7\u00e3o entre vari\u00e1veis quantitativas ou categ\u00f3ricas.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/analise-de-correlacao\/\" \/>\n<meta property=\"og:site_name\" content=\"QuestionPro\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/questionpro\" \/>\n<meta property=\"article:published_time\" content=\"2024-12-05T13:57:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-05T13:57:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/qa-release.questionpro.com\/blog\/wp-content\/uploads\/2024\/12\/analise-de-correlacao.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Cristina Ortega\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@questionpro\" \/>\n<meta name=\"twitter:site\" content=\"@questionpro\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Cristina Ortega\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/analise-de-correlacao\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/analise-de-correlacao\/\"},\"author\":{\"name\":\"Cristina Ortega\",\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/#\/schema\/person\/36aae2d8eed7708b6408f95c0198593d\"},\"headline\":\"O que \u00e9 an\u00e1lise de correla\u00e7\u00e3o em pesquisas?\",\"datePublished\":\"2024-12-05T13:57:41+00:00\",\"dateModified\":\"2024-12-05T13:57:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/analise-de-correlacao\/\"},\"wordCount\":985,\"publisher\":{\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/#organization\"},\"articleSection\":[\"Pesquisas\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/analise-de-correlacao\/\",\"url\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/analise-de-correlacao\/\",\"name\":\"O que \u00e9 an\u00e1lise de correla\u00e7\u00e3o em pesquisas?\",\"isPartOf\":{\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/#website\"},\"datePublished\":\"2024-12-05T13:57:41+00:00\",\"dateModified\":\"2024-12-05T13:57:53+00:00\",\"description\":\"A an\u00e1lise de correla\u00e7\u00e3o \u00e9 uma abordagem estat\u00edstica usada para determinar a rela\u00e7\u00e3o entre vari\u00e1veis quantitativas ou categ\u00f3ricas.\",\"breadcrumb\":{\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/analise-de-correlacao\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/analise-de-correlacao\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/analise-de-correlacao\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Pesquisas\",\"item\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/category\/pesquisas\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"O que \u00e9 an\u00e1lise de correla\u00e7\u00e3o em pesquisas?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/#website\",\"url\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/\",\"name\":\"QuestionPro\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/#organization\",\"name\":\"QuestionPro\",\"url\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/qa-release.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg\",\"contentUrl\":\"https:\/\/qa-release.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg\",\"caption\":\"QuestionPro\"},\"image\":{\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/questionpro\",\"https:\/\/twitter.com\/questionpro\",\"https:\/\/www.linkedin.com\/company\/questionpro\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/#\/schema\/person\/36aae2d8eed7708b6408f95c0198593d\",\"name\":\"Cristina Ortega\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/49635f2181bfe83c436d50b9a8bf1f2e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/49635f2181bfe83c436d50b9a8bf1f2e?s=96&d=mm&r=g\",\"caption\":\"Cristina Ortega\"},\"url\":\"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/author\/cristinaortega\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"O que \u00e9 an\u00e1lise de correla\u00e7\u00e3o em pesquisas?","description":"A an\u00e1lise de correla\u00e7\u00e3o \u00e9 uma abordagem estat\u00edstica usada para determinar a rela\u00e7\u00e3o entre vari\u00e1veis quantitativas ou categ\u00f3ricas.","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"pt_BR","og_type":"article","og_title":"O que \u00e9 an\u00e1lise de correla\u00e7\u00e3o em pesquisas?","og_description":"A an\u00e1lise de correla\u00e7\u00e3o \u00e9 uma abordagem estat\u00edstica usada para determinar a rela\u00e7\u00e3o entre vari\u00e1veis quantitativas ou categ\u00f3ricas.","og_url":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/analise-de-correlacao\/","og_site_name":"QuestionPro","article_publisher":"https:\/\/www.facebook.com\/questionpro","article_published_time":"2024-12-05T13:57:41+00:00","article_modified_time":"2024-12-05T13:57:53+00:00","og_image":[{"width":900,"height":600,"url":"https:\/\/qa-release.questionpro.com\/blog\/wp-content\/uploads\/2024\/12\/analise-de-correlacao.jpg","type":"image\/jpeg"}],"author":"Cristina Ortega","twitter_card":"summary_large_image","twitter_creator":"@questionpro","twitter_site":"@questionpro","twitter_misc":{"Escrito por":"Cristina Ortega","Est. tempo de leitura":"6 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/analise-de-correlacao\/#article","isPartOf":{"@id":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/analise-de-correlacao\/"},"author":{"name":"Cristina Ortega","@id":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/#\/schema\/person\/36aae2d8eed7708b6408f95c0198593d"},"headline":"O que \u00e9 an\u00e1lise de correla\u00e7\u00e3o em pesquisas?","datePublished":"2024-12-05T13:57:41+00:00","dateModified":"2024-12-05T13:57:53+00:00","mainEntityOfPage":{"@id":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/analise-de-correlacao\/"},"wordCount":985,"publisher":{"@id":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/#organization"},"articleSection":["Pesquisas"],"inLanguage":"pt-BR"},{"@type":"WebPage","@id":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/analise-de-correlacao\/","url":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/analise-de-correlacao\/","name":"O que \u00e9 an\u00e1lise de correla\u00e7\u00e3o em pesquisas?","isPartOf":{"@id":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/#website"},"datePublished":"2024-12-05T13:57:41+00:00","dateModified":"2024-12-05T13:57:53+00:00","description":"A an\u00e1lise de correla\u00e7\u00e3o \u00e9 uma abordagem estat\u00edstica usada para determinar a rela\u00e7\u00e3o entre vari\u00e1veis quantitativas ou categ\u00f3ricas.","breadcrumb":{"@id":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/analise-de-correlacao\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/qa-release.questionpro.com\/blog\/pt-br\/analise-de-correlacao\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/analise-de-correlacao\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/"},{"@type":"ListItem","position":2,"name":"Pesquisas","item":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/category\/pesquisas\/"},{"@type":"ListItem","position":3,"name":"O que \u00e9 an\u00e1lise de correla\u00e7\u00e3o em pesquisas?"}]},{"@type":"WebSite","@id":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/#website","url":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/","name":"QuestionPro","description":"","publisher":{"@id":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/#organization","name":"QuestionPro","url":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/#\/schema\/logo\/image\/","url":"https:\/\/qa-release.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg","contentUrl":"https:\/\/qa-release.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg","caption":"QuestionPro"},"image":{"@id":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/questionpro","https:\/\/twitter.com\/questionpro","https:\/\/www.linkedin.com\/company\/questionpro\/"]},{"@type":"Person","@id":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/#\/schema\/person\/36aae2d8eed7708b6408f95c0198593d","name":"Cristina Ortega","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/49635f2181bfe83c436d50b9a8bf1f2e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/49635f2181bfe83c436d50b9a8bf1f2e?s=96&d=mm&r=g","caption":"Cristina Ortega"},"url":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/author\/cristinaortega\/"}]}},"featured_image_src":"https:\/\/qa-release.questionpro.com\/blog\/wp-content\/uploads\/2024\/12\/analise-de-correlacao.jpg","featured_image_src_square":"https:\/\/qa-release.questionpro.com\/blog\/wp-content\/uploads\/2024\/12\/analise-de-correlacao.jpg","author_info":{"display_name":"Cristina Ortega","author_link":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/author\/cristinaortega\/"},"_links":{"self":[{"href":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/posts\/994891"}],"collection":[{"href":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/users\/42"}],"replies":[{"embeddable":true,"href":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/comments?post=994891"}],"version-history":[{"count":1,"href":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/posts\/994891\/revisions"}],"predecessor-version":[{"id":994920,"href":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/posts\/994891\/revisions\/994920"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/media\/994906"}],"wp:attachment":[{"href":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/media?parent=994891"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/categories?post=994891"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/qa-release.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/tags?post=994891"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}