{"id":729916,"date":"2018-04-13T02:46:57","date_gmt":"2018-04-13T02:46:57","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/kume-orneklemesi-vs-tabakali-ornekleme\/"},"modified":"2018-04-13T02:46:57","modified_gmt":"2018-04-13T02:46:57","slug":"kume-orneklemesi-vs-tabakali-ornekleme","status":"publish","type":"post","link":"https:\/\/qa-release.questionpro.com\/blog\/tr\/kume-orneklemesi-vs-tabakali-ornekleme\/","title":{"rendered":"K\u00fcme \u00d6rneklemesi vs Tabakal\u0131 \u00d6rnekleme"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">K\u00fcme \u00d6rneklemesi ve Tabakal\u0131 \u00d6rnekleme <\/span><a href=\"https:\/\/usqa.questionpro.com\/blog\/probability-sampling\/\"><br \/>\n  <span style=\"font-weight: 400;\">olas\u0131l\u0131kl\u0131 \u00f6rnekleme<\/span><br \/>\n<\/a><span style=\"font-weight: 400;\"> \u00f6rnekleri olu\u015fturmak ve analiz etmek i\u00e7in farkl\u0131 yakla\u015f\u0131mlara sahip teknikler. <\/span> <\/p>\n<p style=\"text-align: center;\"><a class=\"square-cta secondary-lined-cta\" href=\"https:\/\/www.questionpro.com\/a\/showEntry.do?mode=audience&amp;sourceRef=blog-audience\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Kat\u0131l\u0131mc\u0131lar\u0131n\u0131z\u0131 se\u00e7in<\/strong><\/a><\/p>\n<p><a href=\"https:\/\/usqa.questionpro.com\/blog\/cluster-sampling\/\"><span style=\"font-weight: 400;\">K\u00fcme \u00d6rneklemesi<\/span><\/a><span style=\"font-weight: 400;\">  hedef pop\u00fclasyonun birden fazla k\u00fcmeye ayr\u0131ld\u0131\u011f\u0131 bir y\u00f6ntemdir. Bu k\u00fcmelerden baz\u0131lar\u0131 \u00f6rnekleme i\u00e7in rastgele se\u00e7ilir veya hedef \u00f6rneklemi olu\u015fturmak i\u00e7in ikinci bir a\u015fama veya \u00e7ok a\u015famal\u0131 \u00f6rnekleme ger\u00e7ekle\u015ftirilir. \u0130stenen \u00f6rneklemi olu\u015fturmak i\u00e7in izlenen ad\u0131mlar\u0131n say\u0131s\u0131na ba\u011fl\u0131 olarak, k\u00fcme \u00f6rneklemesi tek a\u015famal\u0131, iki a\u015famal\u0131 veya \u00e7ok a\u015famal\u0131 \u00f6rnekleme teknikleri kullan\u0131larak ayr\u0131l\u0131r. Bu \u00f6rnekleme y\u00f6ntemi, \u00f6rneklem olu\u015fturmada minimum \u00e7aba gerektirdi\u011fi ve uygulanmas\u0131 kolay oldu\u011fu i\u00e7in son derece uygun maliyetlidir.  <\/span><\/p>\n<p><a href=\"https:\/\/usqa.questionpro.com\/blog\/stratified-random-sampling\/\"><span style=\"font-weight: 400;\">Tabakal\u0131 \u00d6rnekleme<\/span><\/a><span style=\"font-weight: 400;\">  rastgele kota \u00f6rneklemesi olarak da adland\u0131r\u0131lan, b\u00fcy\u00fck bir pop\u00fclasyonun benzersiz, homojen tabakalara b\u00f6l\u00fcnd\u00fc\u011f\u00fc ve daha sonra bu tabakalardan \u00fcyelerin bir \u00f6rnek olu\u015fturmak i\u00e7in rastgele se\u00e7ildi\u011fi bir olas\u0131l\u0131k \u00f6rnekleme y\u00f6ntemidir. \u00d6rneklemlerin her birinin unsurlar\u0131 farkl\u0131 olacak ve bu da t\u00fcm n\u00fcfusa bu \u00f6rneklemlerin bir par\u00e7as\u0131 olmak i\u00e7in e\u015fit f\u0131rsat verecektir. Bu \u00f6rnekleme tekni\u011fi kullan\u0131larak ya\u015f, din, milliyet, sosyoekonomik ge\u00e7mi\u015f, nitelikler vb. temelinde ayr\u0131m yap\u0131labilir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bu blogda, K\u00fcme \u00d6rneklemesi ve Tabakal\u0131 \u00d6rnekleme konular\u0131n\u0131 tart\u0131\u015faca\u011f\u0131z.<\/span><\/p>\n<table class=\"table-border\">\n<tbody>\n<tr>\n<td>\n<p style=\"text-align: center;\"><b>Kar\u015f\u0131la\u015ft\u0131rma i\u00e7in Fakt\u00f6rler<\/b><\/p>\n<\/td>\n<td>\n<p style=\"text-align: center;\"><b>K\u00fcme \u00d6rneklemesi  <\/b><\/p>\n<\/td>\n<td>\n<p style=\"text-align: center;\"><b>Tabakal\u0131 \u00d6rnekleme<\/b><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Tan\u0131m<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Bu \u00f6rneklemin \u00fcyeleri, k\u00fcme ad\u0131 verilen do\u011fal olarak b\u00f6l\u00fcnm\u00fc\u015f gruplardan, \u00f6rneklemin bir par\u00e7as\u0131 olacak unsurlar rastgele se\u00e7ilerek belirlenir.  <\/span><\/td>\n<td><span style=\"font-weight: 400;\">Bu \u00f6rneklemin \u00fcyeleri, birbiriyle \u00f6rt\u00fc\u015fmeyen, homojen tabakalardan rastgele se\u00e7ilmi\u015ftir.<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Ama\u00e7<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Maliyet azaltma ve verimlilik art\u0131\u015f\u0131.  <\/span><\/td>\n<td><span style=\"font-weight: 400;\">Geli\u015ftirilmi\u015f hassasiyet ve n\u00fcfus tasviri.  <\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">\u00d6rnek se\u00e7imi<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u00d6rneklem se\u00e7imi, rastgele se\u00e7ilen k\u00fcmeler ve bu k\u00fcmelerdeki t\u00fcm \u00fcyelerin dahil edilmesiyle yap\u0131lm\u0131\u015ft\u0131r.  <\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u00d6rneklem se\u00e7imi, olu\u015fturulan \u00e7e\u015fitli tabakalardan rastgele \u00fcyeler se\u00e7ilerek yap\u0131l\u0131r.<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Bir \u00d6rnek olu\u015fturan unsurlar\u0131n se\u00e7imi<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Birlikte<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Belirgin bir \u015fekilde  <\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">B\u00f6l\u00fcm tipi<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Do\u011fal olarak olu\u015fmu\u015f<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Ara\u015ft\u0131rmac\u0131ya g\u00f6re de\u011fi\u015fir<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Heterojenlik  <\/span><\/td>\n<td><span style=\"font-weight: 400;\">Dahili olarak, k\u00fcmeler ile  <\/span><\/td>\n<td><span style=\"font-weight: 400;\">Harici olarak, \u00e7e\u015fitli katmanlar aras\u0131nda<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Homojenlik<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Harici olarak, \u00e7e\u015fitli k\u00fcmeler aras\u0131nda<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u0130\u00e7 k\u0131s\u0131mda, tabakalar ile<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><b>K\u00fcme \u00d6rneklemesi &#8211; \u00d6nemli Noktalar:<\/b><\/p>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Do\u011fal olarak mevcut gruplar nihai \u00f6rneklem setinin bir par\u00e7as\u0131 olmak \u00fczere se\u00e7ilir.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">A\u011f\u0131rl\u0131kl\u0131 olarak kullan\u0131lan <\/span><a href=\"https:\/\/www.questionpro.com\/market-research.html\"><br \/>\n  <span style=\"font-weight: 400;\">pazar ara\u015ft\u0131rmas\u0131<\/span><br \/>\n<\/a><span style=\"font-weight: 400;\">Bu teknikte, bir pop\u00fclasyon k\u00fcmelere ayr\u0131l\u0131r ve bu k\u00fcmeler \u00f6rneklemin bir par\u00e7as\u0131 olmak \u00fczere rastgele se\u00e7ilir. <\/span> <\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Alt k\u00fcmelerin her birinden se\u00e7ilen unsurlardan da bilgi toplanabilir.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Bu y\u00f6ntem genellikle k\u00fcmeler aras\u0131nda de\u011fil, gruplar i\u00e7inde \u00e7e\u015fitlili\u011fin oldu\u011fu gruplarda uygulan\u0131r.  <\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Tek \u00f6n ko\u015ful, t\u00fcm k\u00fcmelerin ay\u0131rt edici olmas\u0131 ve \u00f6rt\u00fc\u015fmemesidir.  <\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p style=\"text-align: center;\"><a class=\"square-cta secondary-lined-cta\" href=\"https:\/\/www.questionpro.com\/a\/showEntry.do?mode=audience&amp;sourceRef=blog-audience\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Kat\u0131l\u0131mc\u0131lar\u0131n\u0131z\u0131 se\u00e7in<\/strong><\/a><\/p>\n<p><b>Tabakal\u0131 \u00d6rnekleme &#8211; \u00d6nemli Noktalar:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Bir n\u00fcfus rastgele se\u00e7imle tabakalara ayr\u0131l\u0131r.  <\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Tabakalar\u0131n en basit a\u00e7\u0131klamas\u0131, bir n\u00fcfusun \u00fcyelerinden olu\u015fan bir gruptur.  <\/span><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/usqa.questionpro.com\/blog\/simple-random-sampling\/\"><br \/>\n  <span style=\"font-weight: 400;\">Basit rastgele \u00f6rnekleme<\/span><br \/>\n<\/a><span style=\"font-weight: 400;\"> daha sonra \u00f6rnekleri olu\u015fturmak i\u00e7in bu tabakalar \u00fczerinde ger\u00e7ekle\u015ftirilir.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Tabakal\u0131 \u00f6rneklemenin k\u00fcme \u00f6rneklemesiyle bir benzerli\u011fi, olu\u015fturulan tabakan\u0131n da ay\u0131rt edici ve \u00f6rt\u00fc\u015fmeyen bir yap\u0131da olmas\u0131 gerekti\u011fidir.  <\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Her bir tabakan\u0131n kendine \u00f6zg\u00fc oldu\u011fundan emin olundu\u011funda, sonu\u00e7lardaki hatalar b\u00fcy\u00fck \u00f6l\u00e7\u00fcde azalt\u0131l\u0131r.<\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>K\u00fcme \u00d6rneklemesi ve Tabakal\u0131 \u00d6rnekleme olas\u0131l\u0131kl\u0131 \u00f6rnekleme \u00f6rnekleri olu\u015fturmak ve analiz etmek i\u00e7in farkl\u0131 yakla\u015f\u0131mlara sahip teknikler. Kat\u0131l\u0131mc\u0131lar\u0131n\u0131z\u0131 se\u00e7in K\u00fcme [&hellip;]<\/p>\n","protected":false},"author":65,"featured_media":674067,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1121,1114],"tags":[],"class_list":{"0":"post-729916","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-izleyici","8":"category-pazar-arastirmasi-tr","9":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>K\u00fcme \u00d6rneklemesi vs Tabakal\u0131 \u00d6rnekleme | QuestionPro<\/title>\n<meta name=\"description\" content=\"K\u00fcme \u00d6rneklemesi ve Tabakal\u0131 \u00d6rnekleme, \u00f6rnek olu\u015fturmak ve analiz etmek i\u00e7in farkl\u0131 yakla\u015f\u0131mlara sahip olas\u0131l\u0131kl\u0131 \u00f6rnekleme teknikleridir. K\u00fcme \u00d6rnekleme ve Tabakal\u0131 \u00d6rnekleme y\u00f6ntemlerinin anla\u015f\u0131lmas\u0131, hedef kitle i\u00e7in uygun bir \u00f6rnekleme tekni\u011finin se\u00e7ilmesinde ara\u015ft\u0131rmac\u0131ya yol g\u00f6sterecektir.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"K\u00fcme \u00d6rneklemesi vs Tabakal\u0131 \u00d6rnekleme | QuestionPro\" \/>\n<meta property=\"og:description\" content=\"K\u00fcme \u00d6rneklemesi ve Tabakal\u0131 \u00d6rnekleme, \u00f6rnek olu\u015fturmak ve analiz etmek i\u00e7in farkl\u0131 yakla\u015f\u0131mlara sahip olas\u0131l\u0131kl\u0131 \u00f6rnekleme teknikleridir. K\u00fcme \u00d6rnekleme ve Tabakal\u0131 \u00d6rnekleme y\u00f6ntemlerinin anla\u015f\u0131lmas\u0131, hedef kitle i\u00e7in uygun bir \u00f6rnekleme tekni\u011finin se\u00e7ilmesinde ara\u015ft\u0131rmac\u0131ya yol g\u00f6sterecektir.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/qa-release.questionpro.com\/blog\/tr\/kume-orneklemesi-vs-tabakali-ornekleme\/\" \/>\n<meta property=\"og:site_name\" content=\"QuestionPro\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/questionpro\" \/>\n<meta property=\"article:published_time\" content=\"2018-04-13T02:46:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/qa-release.questionpro.com\/blog\/wp-content\/uploads\/2018\/04\/Cluster-sampling-vs-stratified-sampling-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"992\" \/>\n\t<meta property=\"og:image:height\" content=\"594\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Dan Fleetwood\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@questionpro\" \/>\n<meta name=\"twitter:site\" content=\"@questionpro\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Dan Fleetwood\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/tr\/kume-orneklemesi-vs-tabakali-ornekleme\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/tr\/kume-orneklemesi-vs-tabakali-ornekleme\/\"},\"author\":{\"name\":\"Dan Fleetwood\",\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/tr\/#\/schema\/person\/7499f480697eead5b63ef9be6311175a\"},\"headline\":\"K\u00fcme \u00d6rneklemesi vs Tabakal\u0131 \u00d6rnekleme\",\"datePublished\":\"2018-04-13T02:46:57+00:00\",\"dateModified\":\"2018-04-13T02:46:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/tr\/kume-orneklemesi-vs-tabakali-ornekleme\/\"},\"wordCount\":604,\"publisher\":{\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/tr\/#organization\"},\"articleSection\":[\"\u0130zleyici\",\"Pazar Ara\u015ft\u0131rmas\u0131\"],\"inLanguage\":\"tr\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/tr\/kume-orneklemesi-vs-tabakali-ornekleme\/\",\"url\":\"https:\/\/qa-release.questionpro.com\/blog\/tr\/kume-orneklemesi-vs-tabakali-ornekleme\/\",\"name\":\"K\u00fcme \u00d6rneklemesi vs Tabakal\u0131 \u00d6rnekleme | QuestionPro\",\"isPartOf\":{\"@id\":\"https:\/\/qa-release.questionpro.com\/blog\/tr\/#website\"},\"datePublished\":\"2018-04-13T02:46:57+00:00\",\"dateModified\":\"2018-04-13T02:46:57+00:00\",\"description\":\"K\u00fcme \u00d6rneklemesi ve Tabakal\u0131 \u00d6rnekleme, \u00f6rnek olu\u015fturmak ve analiz etmek i\u00e7in farkl\u0131 yakla\u015f\u0131mlara sahip olas\u0131l\u0131kl\u0131 \u00f6rnekleme teknikleridir. 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