{"id":730681,"date":"2022-11-30T11:00:39","date_gmt":"2022-11-30T11:00:39","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/degerleme-suresi-turleri-nasil-olculur-nasil-azaltilir\/"},"modified":"2022-11-30T11:00:39","modified_gmt":"2022-11-30T11:00:39","slug":"degerleme-suresi-turleri-nasil-olculur-nasil-azaltilir","status":"publish","type":"post","link":"https:\/\/qa-release.questionpro.com\/blog\/tr\/degerleme-suresi-turleri-nasil-olculur-nasil-azaltilir\/","title":{"rendered":"De\u011ferleme S\u00fcresi: T\u00fcrleri, Nas\u0131l \u00d6l\u00e7\u00fcl\u00fcr + Nas\u0131l Azalt\u0131l\u0131r"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Her i\u015fletme, \u00fcr\u00fcn veya hizmet m\u00fc\u015fterilerine de\u011fer sa\u011flamay\u0131 ama\u00e7lar. \u0130\u015f de\u011feri, m\u00fc\u015fterilerin \u00fcr\u00fcn\u00fcn\u00fczden elde ettiklerini d\u00fc\u015f\u00fcnd\u00fckleri faydalar\u0131 veya benzersiz sat\u0131\u015f \u00f6nerilerini (USP&#8217;ler) ifade eder. Bu \u00f6zellik m\u00fc\u015fterinin hayat\u0131n\u0131 daha kolay ve daha iyi hale getirir. Bu ayn\u0131 zamanda m\u00fc\u015fterinin \u00fcr\u00fcn\u00fc ilk etapta sat\u0131n almas\u0131n\u0131n temel nedenidir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Dolay\u0131s\u0131yla, m\u00fc\u015fteriler her \u00fcr\u00fcn\u00fcn kendilerine en az maliyetle en fazla de\u011feri vermesini beklemektedir. Bir di\u011fer fakt\u00f6r de m\u00fc\u015fterinin \u00fcr\u00fcn\u00fcn de\u011ferini ne kadar \u00e7abuk anlad\u0131\u011f\u0131d\u0131r. \u0130\u015fte burada de\u011ferleme zaman\u0131 devreye giriyor.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bu blogda de\u011ferleme zaman\u0131 (TTV) ve t\u00fcrleri ele al\u0131nacakt\u0131r. Ayr\u0131ca kurulu\u015funuzda TTV&#8217;yi nas\u0131l \u00f6l\u00e7ebilece\u011finiz hakk\u0131nda da konu\u015faca\u011f\u0131z. Son olarak, TTV&#8217;yi azaltma y\u00f6ntemlerinden bahsediyoruz.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">De\u011fer bi\u00e7me s\u00fcresi nedir?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">De\u011fer elde etme s\u00fcresi, yeni bir m\u00fc\u015fterinin \u00fcr\u00fcn\u00fcn\u00fczde veya hizmetinizde de\u011fer g\u00f6rmesinin ne kadar s\u00fcrd\u00fc\u011f\u00fcn\u00fc g\u00f6steren \u00f6nemli bir metriktir. Yeni m\u00fc\u015fteriler, paras\u0131n\u0131 \u00f6dedikleri \u015feyi m\u00fcmk\u00fcn olan en k\u0131sa s\u00fcrede, ne kadar h\u0131zl\u0131 olursa o kadar iyi elde etmeyi bekler.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bu, \u015firketlerin genel m\u00fc\u015fteri ba\u011fl\u0131l\u0131\u011f\u0131na zarar verebilecek s\u00fcrt\u00fcnme noktalar\u0131n\u0131 bulmak ve d\u00fczeltmek i\u00e7in veriye dayal\u0131 kararlar almas\u0131na yard\u0131mc\u0131 olan \u00f6nemli bir m\u00fc\u015fteri ba\u011fl\u0131l\u0131\u011f\u0131 \u00f6l\u00e7\u00fct\u00fcd\u00fcr.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">TTV, \u00f6zellikle SaaS&#8217;ta en \u00e7ok g\u00f6z ard\u0131 edilen metriklerden biridir, ancak sizinle rakipleriniz aras\u0131ndaki fark olabilir. Ve e\u011fer i\u015fletmeniz de\u011fer sa\u011flam\u0131yorsa, m\u00fc\u015fterileriniz rakipleriniz i\u00e7in sizi h\u0131zla terk edebilir.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">De\u011ferleme s\u00fcresi t\u00fcrleri<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">De\u011fer bi\u00e7mek i\u00e7in farkl\u0131 zaman t\u00fcrleri vard\u0131r. Her bir de\u011fer t\u00fcr\u00fcn\u00fc anlamak, i\u015fletmenizin neler yapabilece\u011fini ve m\u00fc\u015fteri deneyimini iyile\u015ftirmek i\u00e7in bunlar\u0131 nas\u0131l de\u011fi\u015ftirebilece\u011finizi anlaman\u0131za yard\u0131mc\u0131 olabilir. \u0130\u015fte \u015firketlerin bakt\u0131\u011f\u0131 en yayg\u0131n TTV \u00f6l\u00e7\u00fcm t\u00fcrleri:<\/span><\/p>\n<ol start=\"1\">\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">Temel de\u011fere ula\u015fma s\u00fcresi<\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Metriklere de\u011fer vermenin en belirgin zaman\u0131d\u0131r. Bir m\u00fc\u015fterinin \u00fcr\u00fcn veya hizmetinizde do\u011fru se\u00e7imi yapt\u0131\u011f\u0131n\u0131 fark etti\u011fi ve teklifinizden ger\u00e7ek yat\u0131r\u0131m getirisi ve de\u011fer g\u00f6rmeye ba\u015flad\u0131\u011f\u0131 zaman olarak tan\u0131mlan\u0131r.<\/span><\/p>\n<ol start=\"2\">\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">De\u011feri a\u015fma s\u00fcresi<\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Bu TTV metri\u011fi, bir m\u00fc\u015fterinin \u00fcr\u00fcn\u00fcn\u00fcz\u00fcn de\u011ferli oldu\u011funu ve onlara sundu\u011funuz \u015feyin beklediklerinden daha iyi oldu\u011funu fark etmesinin ne kadar s\u00fcrd\u00fc\u011f\u00fcn\u00fc \u00f6l\u00e7er. Bu genellikle s\u00f6zle\u015fme yenilemelerine, \u00fcst sat\u0131\u015flara ve markan\u0131z\u0131 seven ve \u00f6m\u00fcr boyu onunla kalan m\u00fc\u015fterilere yol a\u00e7ar.<\/span><\/p>\n<ol start=\"3\">\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">Uzun de\u011ferleme s\u00fcresi<\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Bu TTV metri\u011fi, zaman i\u00e7inde kurulmas\u0131 ve \u00f6\u011frenilmesi gerekebilecek \u00fcr\u00fcnler i\u00e7in kullan\u0131l\u0131r. Bu, ger\u00e7ek yat\u0131r\u0131m getirisinin uzun s\u00fcre g\u00f6r\u00fclmeyece\u011fi anlam\u0131na gelir (g\u00fc\u00e7l\u00fc bir kurumsal yaz\u0131l\u0131m arac\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcn).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">M\u00fc\u015fteri ba\u015far\u0131 y\u00f6neticilerinin, teklifinizi en \u00fcst d\u00fczeye \u00e7\u0131kard\u0131klar\u0131ndan emin olmak i\u00e7in hesaplar\u0131yla daha fazla zaman ge\u00e7irmeleri gerekir. Onlar (CSM) m\u00fc\u015fterileriyle \u00fcr\u00fcn\u00fcn\u00fcz\u00fc kullan\u0131mlar\u0131 hakk\u0131nda konu\u015fmal\u0131 ve en \u00f6nemli \u00f6zelliklerini ve faydalar\u0131n\u0131 vurgulamal\u0131d\u0131r.<\/span><\/p>\n<ol start=\"4\">\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">K\u0131sa de\u011ferleme s\u00fcresi<\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Bu TTV metri\u011fi anla\u015f\u0131lmas\u0131 en kolay metrik olabilir. Bir \u00fcr\u00fcn veya hizmetin m\u00fc\u015fterinin sorununu hemen \u00e7\u00f6zmesi anlam\u0131na gelir. Nakliye \u015firketleri, hal\u0131 temizleyicileri ve di\u011fer bir\u00e7ok t\u00fcketici temelli \u00fcr\u00fcn bunun iyi \u00f6rnekleridir.<\/span><\/p>\n<ol start=\"5\">\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">An\u0131nda de\u011fer elde etme s\u00fcresi<\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">An\u0131nda de\u011fer elde etme s\u00fcresi, m\u00fc\u015fterilere an\u0131nda memnuniyet sa\u011flayan ve sorunlar\u0131 \u00e7\u00f6zen bir hizmet \u00f6l\u00e7\u00fct\u00fcd\u00fcr. Bunun bir \u00f6rne\u011fi, bir web sitesi i\u00e7in an\u0131nda sonu\u00e7 veren bir h\u0131z testi olabilir.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">De\u011fer yaratma s\u00fcresi nas\u0131l \u00f6l\u00e7\u00fcl\u00fcr?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">De\u011fer yaratma s\u00fcresini \u00f6l\u00e7menin \u00e7e\u015fitli yollar\u0131 vard\u0131r. \u0130\u015fletmeniz i\u00e7in en iyi sonucu verecek olanlar ne satt\u0131\u011f\u0131n\u0131za, m\u00fc\u015fterilerinizin taleplerine ve i\u015f tarz\u0131n\u0131za ba\u011fl\u0131 olacakt\u0131r.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">\u00dccretsizden \u00fccretliye y\u00fckseltme s\u00fcresini \u00f6l\u00e7\u00fcn<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Yaz\u0131l\u0131m\u0131n\u0131z\u0131n \u00fccretsiz bir s\u00fcr\u00fcm\u00fcn\u00fc sunuyorsan\u0131z, m\u00fc\u015fterilerin \u00fccretli s\u00fcr\u00fcme ge\u00e7melerinin ne kadar s\u00fcrd\u00fc\u011f\u00fcne odaklanmal\u0131s\u0131n\u0131z. \u00dcr\u00fcn\u00fcn\u00fcz\u00fcn \u00fccretsiz s\u00fcr\u00fcm\u00fcnden y\u00fckseltmeye istekli olan m\u00fc\u015fteriler, ger\u00e7ek bir de\u011feri oldu\u011funu g\u00f6r\u00fcr ve \u00f6zelliklerin ve tekliflerin tam s\u00fcr\u00fcm\u00fc i\u00e7in daha fazla \u00f6deme yapmaya istekli olurlar.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">M\u00fc\u015fteri kabul s\u00fcresini \u00f6l\u00e7\u00fcn<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u00c7o\u011fu yeni yaz\u0131l\u0131m kapsaml\u0131 e\u011fitim gerektirir. \u00c7al\u0131\u015fanlar\u0131 e\u011fitmek ne kadar uzun s\u00fcrerse, gereksiz gecikmelere neden olaca\u011f\u0131ndan bir\u00e7ok kurulu\u015fun bu platformu se\u00e7me olas\u0131l\u0131\u011f\u0131 o kadar azal\u0131r. H\u0131zl\u0131 bir i\u015fe al\u0131m s\u00fcreci, m\u00fc\u015fterilerin \u00e7\u00f6z\u00fcm\u00fcn\u00fcz\u00fc se\u00e7mesine yard\u0131mc\u0131 olabilir.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">Yeni \u00f6zelliklerin benimsenme s\u00fcresi<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Yeni \u00f6zellikleri kullan\u0131ma sundu\u011funuzda, m\u00fc\u015fterilerin bunlar\u0131 kullanmaya ba\u015flamas\u0131 ne kadar zaman al\u0131yor? M\u00fc\u015fterilerin yeni \u00f6zelliklere al\u0131\u015fmas\u0131 uzun zaman al\u0131yorsa, bu, onlara ihtiya\u00e7 duymad\u0131klar\u0131 veya \u00f6nlerinde gereksiz engeller oldu\u011fu anlam\u0131na gelebilir.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">Tercih edilen yat\u0131r\u0131m getirisini elde etmek i\u00e7in zaman\u0131 \u00f6l\u00e7\u00fcn<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">ROI&#8217;yi \u00f6l\u00e7mek bir\u00e7ok durumda kolayd\u0131r. \u00d6rne\u011fin, m\u00fc\u015fterilerin i\u015flerini b\u00fcy\u00fctmelerine yard\u0131mc\u0131 olacak bir pazarlama \u00e7\u00f6z\u00fcm\u00fcne bakarken veya bir \u00fcr\u00fcn\u00fcn bir ofiste ne s\u0131kl\u0131kta kullan\u0131ld\u0131\u011f\u0131na bakarken.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bu \u00f6nlemlerin \u00e7o\u011funun \u00f6zel \u00e7\u00f6z\u00fcmlere de\u011fil, kurumsal SaaS&#8217;a dayal\u0131 oldu\u011funu unutmay\u0131n. M\u00fc\u015fteriler i\u00e7in onlar\u0131n \u00f6zel gereksinimlerine ve ihtiya\u00e7lar\u0131na g\u00f6re \u00f6zel \u00e7\u00f6z\u00fcmler \u00fcretiyorsan\u0131z, \u00e7\u00f6z\u00fcm\u00fcn\u00fcz\u00fcn onlar\u0131n standartlar\u0131n\u0131 kar\u015f\u0131lay\u0131p kar\u015f\u0131lamad\u0131\u011f\u0131n\u0131 g\u00f6rmek i\u00e7in farkl\u0131 \u00f6l\u00e7\u00fcmlere ihtiyac\u0131n\u0131z olabilir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">M\u00fc\u015fteri memnuniyeti, onlara ihtiya\u00e7 duyduklar\u0131 de\u011feri zaman\u0131nda verip vermedi\u011finizi anlaman\u0131n en iyi yolu olabilir.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">De\u011fer elde etme s\u00fcresi nas\u0131l azalt\u0131l\u0131r?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u0130\u015fte m\u00fc\u015fterileri \u00fcr\u00fcn\u00fcn\u00fcz\u00fc kullanmaya devam etmeye ikna etmenize yard\u0131mc\u0131 olacak de\u011fer elde etme s\u00fcresini k\u0131saltmaya y\u00f6nelik \u00f6neriler.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">De\u011feri a\u015famal\u0131 olarak sunun<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Yeni m\u00fc\u015fterileri \u00fcr\u00fcn\u00fcn\u00fcz\u00fc hemen sat\u0131n almaya ikna etmekten \u00e7ekinmeyin. Bir\u00e7ok yaz\u0131l\u0131m ve uygulama geli\u015ftiricisi, t\u00fcm \u00e7\u00f6z\u00fcmleri ayn\u0131 anda sunmaya \u00e7al\u0131\u015f\u0131rken yakalan\u0131r ve sonu\u00e7 olarak m\u00fc\u015fteriler h\u0131zla bunalm\u0131\u015f hisseder.  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bunun yerine, bu \u00e7\u00f6z\u00fcmleri a\u015famal\u0131 olarak sunman\u0131za yard\u0131mc\u0131 olacak net bir k\u0131lavuz haz\u0131rlay\u0131n, b\u00f6ylece m\u00fc\u015fteriler bir sonrakine ge\u00e7meden \u00f6nce platform hakk\u0131nda daha fazla bilgi edinebilir.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">\u0130\u015fe al\u0131m k\u0131lavuzlar\u0131 ve vaka \u00e7al\u0131\u015fmalar\u0131 ile e\u011fitim sa\u011flay\u0131n<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Yeni m\u00fc\u015fterilere \u00e7\u00f6z\u00fcm\u00fcn\u00fcz\u00fc etkili bir \u015fekilde kullanmalar\u0131 i\u00e7in ihtiya\u00e7 duyduklar\u0131 bilgileri verin. \u0130\u015fe al\u0131m k\u0131lavuzlar\u0131 ve ayr\u0131nt\u0131l\u0131 vaka \u00e7al\u0131\u015fmalar\u0131 sunun. Yaz\u0131l\u0131m\u0131 kendi ba\u015flar\u0131na kullanmay\u0131 \u00f6\u011frendiklerinde g\u00f6zden ka\u00e7\u0131rabilecekleri k\u00fc\u00e7\u00fck ayr\u0131nt\u0131lar da dahil olmak \u00fczere \u00fcr\u00fcn\u00fcn\u00fcz\u00fcn \u00f6zelliklerinden en iyi \u015fekilde nas\u0131l yararlanacaklar\u0131n\u0131 \u00f6\u011frenmelerine yard\u0131mc\u0131 olacakt\u0131r.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">\u00d6zel m\u00fc\u015fteri ba\u015far\u0131 y\u00f6neticileri edinin<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Bir m\u00fc\u015fteri ba\u015far\u0131 y\u00f6neticisi, \u00fcr\u00fcn\u00fcn\u00fcz\u00fc yeni sat\u0131n alan m\u00fc\u015fterilerle do\u011frudan konu\u015fabilir ve sorular\u0131n\u0131 yan\u0131tlayabilir. Onlara i\u015fe al\u0131m s\u00fcrecinde yard\u0131mc\u0131 olabilir ve ortaya \u00e7\u0131kabilecek her t\u00fcrl\u00fc sorunu veya problemi \u00e7\u00f6zebilir.  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bu t\u00fcr bire bir yard\u0131m veya e\u011fitim vermek, m\u00fc\u015fterilerinizin \u00fcr\u00fcn\u00fcn\u00fcz\u00fc kullanma bi\u00e7iminde b\u00fcy\u00fck bir fark yaratabilir ve TTV&#8217;lerini k\u0131saltabilir.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">M\u00fckemmel m\u00fc\u015fteri deste\u011fi sa\u011flar<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">M\u00fc\u015fteri deste\u011fi her yaz\u0131l\u0131m i\u00e7in \u00e7ok \u00f6nemlidir. M\u00fc\u015fterilerinizin sorun ya\u015fad\u0131klar\u0131nda size gelebileceklerini bilmelerini ve ayr\u0131ca m\u00fc\u015fteri deste\u011fine ula\u015fmalar\u0131n\u0131n kolay olmas\u0131n\u0131 istersiniz.  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sa\u011flam m\u00fc\u015fteri deste\u011fi, yaz\u0131l\u0131m \u00e7\u00f6z\u00fcm\u00fcn\u00fcz\u00fc daha h\u0131zl\u0131 kullanabilmeleri i\u00e7in herhangi bir sorunu a\u015fmalar\u0131na yard\u0131mc\u0131 olabilir. M\u00fc\u015fteri yaz\u0131l\u0131m\u0131 zaman i\u00e7inde kulland\u0131k\u00e7a, kurulum s\u0131ras\u0131nda veya yeni yaz\u0131l\u0131m yamalar\u0131 ile ilgili herhangi bir sorunda yard\u0131mc\u0131 olabilirler.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">Benimsenmeyi art\u0131rmak i\u00e7in uygulama e\u011fitimleri olu\u015fturun<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Uygulama i\u00e7i e\u011fitimlerle, m\u00fc\u015fteriler uygulamay\u0131 nas\u0131l iyi kullanacaklar\u0131 hakk\u0131nda bilmeleri gereken bilgileri kolayca bulabilirler. E\u011fitimleri k\u0131sa tutun, uygulamada kolayca bulunmalar\u0131n\u0131 sa\u011flay\u0131n ve bunlar\u0131 m\u00fc\u015fterilere yaz\u0131l\u0131m\u0131n\u0131z\u0131 ilk kez nas\u0131l kullanacaklar\u0131ndan karma\u015f\u0131k sorunlar\u0131 nas\u0131l \u00e7\u00f6zeceklerine kadar her \u015feyi \u00f6\u011fretmek i\u00e7in kullan\u0131n.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">M\u00fc\u015fteri analizlerini kullan\u0131n<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">M\u00fc\u015fterilerin \u00e7\u00f6z\u00fcm\u00fcn\u00fcz\u00fc nas\u0131l kulland\u0131klar\u0131na ve \u00fcr\u00fcn\u00fcn\u00fcz\u00fc kullanmaktan onlar\u0131 neyin al\u0131koydu\u011funa dikkat edin. M\u00fc\u015fterilerinizi ne kadar iyi tan\u0131rsan\u0131z, onlar i\u00e7in i\u015fe yarayan \u00e7\u00f6z\u00fcmleri o kadar iyi bulabilirsiniz.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Sonu\u00e7<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">M\u00fc\u015fterilerinizin \u00fcr\u00fcn\u00fcn\u00fczle ba\u015far\u0131ya ula\u015fmas\u0131na yard\u0131mc\u0131 olmak, i\u015finizi ba\u015far\u0131l\u0131 k\u0131lman\u0131n ilk ad\u0131m\u0131d\u0131r. Her zaman m\u00fc\u015fterinin bak\u0131\u015f a\u00e7\u0131s\u0131ndan bir \u015feyler tasarlayarak de\u011fer elde etme s\u00fcresini k\u0131salt\u0131n ve kullan\u0131m\u0131 kolayla\u015ft\u0131r\u0131n, b\u00f6ylece kullan\u0131c\u0131 i\u00e7in umdu\u011funuz kadar vazge\u00e7ilmez olursunuz.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">M\u00fc\u015fterilerinize daha fazla de\u011fer sunman\u0131n yollar\u0131n\u0131 bulmak kolay de\u011fildir. SaaS \u00fcr\u00fcnleri \u00e7ok farkl\u0131 olsa da, bu yaz\u0131da ele ald\u0131\u011f\u0131m\u0131z TTV&#8217;yi azaltma taktikleri her sekt\u00f6rdeki \u00fcr\u00fcnler i\u00e7in kullan\u0131labilir.  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00dcr\u00fcnlerinizin de\u011fer kazanma s\u00fcresini \u00f6l\u00e7mek ve azaltmak istiyorsan\u0131z, \u00f6nce m\u00fc\u015fterilerinizi \u00f6l\u00e7meniz gerekir. QuestionPro CX, m\u00fc\u015fterilerinizin \u00fcr\u00fcn ve hizmetleriniz hakk\u0131ndaki d\u00fc\u015f\u00fcncelerini belirlemenizi sa\u011flar.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">QuestionPro, m\u00fc\u015fteri geri bildirimlerini y\u00f6netmenize ve m\u00fc\u015fterileriniz hakk\u0131nda bilgi edinmenize yard\u0131mc\u0131 olacak bir anket yaz\u0131l\u0131m\u0131d\u0131r. Di\u011fer s\u00fcre\u00e7lerle ilgili yard\u0131ma ihtiyac\u0131n\u0131z varsa bizimle ileti\u015fime ge\u00e7in veya bir demo rezervasyonu yap\u0131n.<\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.questionpro.com\/cx\/\" target=\"_blank\" rel=\"noopener\"><br \/>\n  <button>DAHA FAZLA BI\u0307LGI\u0307 EDI\u0307NI\u0307N<\/button><br \/>\n<\/a>       <a href=\"https:\/\/www.questionpro.com\/a\/showEntry.do?classID=1063&amp;sourceRef=home-cx\" target=\"_blank\" rel=\"noopener\"><br \/>\n  <button>\u00dcCRETS\u0130Z DENEME<\/button><br \/>\n<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Her i\u015fletme, \u00fcr\u00fcn veya hizmet m\u00fc\u015fterilerine de\u011fer sa\u011flamay\u0131 ama\u00e7lar. \u0130\u015f de\u011feri, m\u00fc\u015fterilerin \u00fcr\u00fcn\u00fcn\u00fczden elde ettiklerini d\u00fc\u015f\u00fcnd\u00fckleri faydalar\u0131 veya benzersiz sat\u0131\u015f [&hellip;]<\/p>\n","protected":false},"author":50,"featured_media":764452,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1127],"tags":[],"class_list":{"0":"post-730681","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-anketler","8":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>De\u011ferleme S\u00fcresi: T\u00fcrleri, Nas\u0131l \u00d6l\u00e7\u00fcl\u00fcr + Nas\u0131l Azalt\u0131l\u0131r | QuestionPro<\/title>\n<meta name=\"description\" content=\"De\u011fer yaratma s\u00fcresinin t\u00fcrlerini, nas\u0131l \u00f6l\u00e7\u00fclece\u011fini ve yeni m\u00fc\u015fterileri \u00e7ekmek i\u00e7in nas\u0131l azalt\u0131laca\u011f\u0131n\u0131 anlamak. Bu blogda, bunu nas\u0131l yapaca\u011f\u0131n\u0131z\u0131 \u00f6\u011freneceksiniz.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"De\u011ferleme S\u00fcresi: T\u00fcrleri, Nas\u0131l \u00d6l\u00e7\u00fcl\u00fcr + Nas\u0131l Azalt\u0131l\u0131r | QuestionPro\" \/>\n<meta property=\"og:description\" content=\"De\u011fer yaratma s\u00fcresinin t\u00fcrlerini, nas\u0131l \u00f6l\u00e7\u00fclece\u011fini ve yeni m\u00fc\u015fterileri \u00e7ekmek i\u00e7in nas\u0131l azalt\u0131laca\u011f\u0131n\u0131 anlamak. 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