{"id":732399,"date":"2022-06-01T14:36:53","date_gmt":"2022-06-01T14:36:53","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/ic-analiz-tanim-ve-neden-onemli\/"},"modified":"2023-02-08T06:01:14","modified_gmt":"2023-02-08T06:01:14","slug":"ic-analiz-tanim-ve-neden-onemli","status":"publish","type":"post","link":"https:\/\/qa-release.questionpro.com\/blog\/tr\/ic-analiz-tanim-ve-neden-onemli\/","title":{"rendered":"\u0130\u00e7 Analiz: Tan\u0131m ve Neden \u00d6nemli?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Etkili bir \u015firket plan\u0131 geli\u015ftirmek i\u00e7in \u00f6ncelikle kurulu\u015funuzu anlaman\u0131z gerekir. \u015eirket i\u00e7i analiz, \u015firketlerin geli\u015fim ve rekabet\u00e7ilik alanlar\u0131na odaklanmalar\u0131na yard\u0131mc\u0131 olur.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ara\u015ft\u0131rma yerine varsay\u0131mlara dayal\u0131 i\u015f stratejileri geli\u015ftirmek zaman ve emek kayb\u0131d\u0131r. Ayn\u0131 yolda oldu\u011fumuzdan emin olal\u0131m. Bu yaz\u0131 i\u00e7 analizi tan\u0131mlayacak, \u00f6nemini tart\u0131\u015facak ve nas\u0131l yap\u0131laca\u011f\u0131n\u0131 a\u00e7\u0131klayacakt\u0131r.<\/span><\/p>\n<h2>\u0130\u00e7 Analiz Nedir?<\/h2>\n<p>Kurum i\u00e7i analiz, ba\u015far\u0131s\u0131zl\u0131klar\u0131n ve f\u0131rsat alanlar\u0131n\u0131n belirlenmesi amac\u0131yla bir kurum i\u00e7inde etkile\u015fim halinde olan t\u00fcm bile\u015fenlerin de\u011ferlendirildi\u011fi bir s\u00fcre\u00e7tir.<\/p>\n<p>Bu t\u00fcr bir analizin temel amac\u0131 kurulu\u015funuzun g\u00fc\u00e7l\u00fc ve zay\u0131f y\u00f6nlerini ortaya \u00e7\u0131karmakt\u0131r. Kurumsal stratejinin geli\u015ftirilmesi, form\u00fclasyonu ve uygulama prosed\u00fcrleri i\u00e7in karar almada y\u00f6netime yard\u0131mc\u0131 olur.<\/p>\n<p>\u0130\u00e7 analiz, kontrol edilebilen i\u00e7 fakt\u00f6rleri analiz eder. Bu da \u015firketin bu unsurlar\u0131 etkileyebilece\u011fi ve kontrol edebilece\u011fi anlam\u0131na gelmektedir. \u015eirketin kendisi i\u00e7 unsurlar\u0131 ayarlayabilir ve de\u011fi\u015ftirebilir.<\/p>\n<h2>Dahili analiz t\u00fcrleri<\/h2>\n<p><span style=\"font-weight: 400;\">\u015eirketler \u00e7e\u015fitli \u00e7er\u00e7eveler kullanarak dahili bir analiz yapabilirler. Her biri farkl\u0131 ara\u00e7lar, teknikler ve hedefler kullan\u0131r. Bu stratejiler yap\u0131, varl\u0131klar ve operasyonlar hakk\u0131ndaki en \u00f6nemli bilgileri tan\u0131mlar. En iyisini se\u00e7menize yard\u0131mc\u0131 olmak i\u00e7in, en yayg\u0131n dahili analiz \u00e7er\u00e7evelerinden baz\u0131lar\u0131n\u0131 g\u00f6relim.<\/span><\/p>\n<ul>\n<li>\n<h3><a href=\"https:\/\/usqa.questionpro.com\/blog\/gap-analysis\/\"><span style=\"font-weight: 400;\">Bo\u015fluk Analizi<\/span><\/a><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Bo\u015fluk analizi, &#8220;bulundu\u011fumuz yer&#8221; (mevcut durum) ile &#8220;olmak istedi\u011fimiz yer&#8221; (hedef durum) aras\u0131ndaki bo\u015flu\u011fu ortaya \u00e7\u0131kar\u0131r. Bir \u015firketin hedefi ile operasyonlar\u0131n mevcut durumu aras\u0131ndaki fark\u0131 tan\u0131mlar. Ayr\u0131ca \u015firketin zay\u0131f alanlar\u0131n\u0131 da vurgular. Bu analiz, bo\u015fluklar\u0131 kapatmak i\u00e7in bir dizi eylemin planlanmas\u0131na yard\u0131mc\u0131 olur.<\/span><\/p>\n<ul>\n<li>\n<h3><span style=\"font-weight: 400;\">Strateji De\u011ferlendirme<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Strateji de\u011ferlendirmesi, stratejik planlar\u0131n sonu\u00e7lar\u0131n\u0131 ve uygulanmas\u0131n\u0131 inceler. Herkesin i\u015f stratejik planlar\u0131n\u0131 anlad\u0131\u011f\u0131ndan ve buna g\u00f6re hareket etti\u011finden emin olmak i\u00e7in d\u00fczenli olarak bir strateji de\u011ferlendirmesi yapmakta fayda vard\u0131r. \u015eirketinizin performans\u0131n\u0131 her alt\u0131 ayda bir veya yeni bir i\u015f stratejisi uygulad\u0131ktan sonra g\u00f6zden ge\u00e7irebilirsiniz. M\u00fckemmel bir stratejik strateji, uygulanmad\u0131\u011f\u0131 takdirde hi\u00e7bir i\u015fe yaramaz. Stratejinizi \u015firketinizin k\u00fclt\u00fcr\u00fcyle ili\u015fkilendirmek i\u00e7in bu \u00e7er\u00e7eveyi kullan\u0131n.<\/span><\/p>\n<ul>\n<li>\n<h3><a href=\"https:\/\/usqa.questionpro.com\/blog\/swot-analysis-example\/\"><span style=\"font-weight: 400;\">SWOT Analizi<\/span><\/a><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\"> <a href=\"https:\/\/usqa.questionpro.com\/blog\/swot-analysis-example\/\">SWOT analizi<\/a> iyi bilinen ve yayg\u0131n olarak kullan\u0131lan bir i\u015f analizi arac\u0131d\u0131r. Hem i\u00e7 hem de d\u0131\u015f \u015firket analizi sa\u011flar. Analiz \u015fu \u015fekilde tan\u0131mlan\u0131r  <\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">G\u00fc\u00e7l\u00fc Y\u00f6nler<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Zay\u0131f Y\u00f6nler<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">F\u0131rsatlar<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tehditler.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Bu ara\u015ft\u0131rmada g\u00fc\u00e7l\u00fc ve zay\u0131f y\u00f6nler ticari bir firman\u0131n i\u00e7 fakt\u00f6rleri olarak ele al\u0131nm\u0131\u015ft\u0131r. Kurulu\u015fun kendi g\u00fc\u00e7l\u00fc ve zay\u0131f y\u00f6nlerini ifade eder. Firman\u0131n performans\u0131n\u0131 analiz eden d\u0131\u015f unsurlar f\u0131rsatlar ve tehditlerdir. Potansiyel k\u00e2r ve pazar sat\u0131\u015flar\u0131na odaklan\u0131r.<\/span><\/p>\n<ul>\n<li>\n<h3><a href=\"https:\/\/usqa.questionpro.com\/blog\/vrio-framework\/\"><span style=\"font-weight: 400;\">VRIO analizi<\/span><\/a><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/usqa.questionpro.com\/blog\/vrio-framework\/\">VRIO analizi<\/a>, bir i\u015fletmenin i\u00e7 <a href=\"https:\/\/usqa.questionpro.com\/blog\/environmental-analysis\/\">\u00e7evre analizini<\/a> incelemek i\u00e7in m\u00fckemmel bir y\u00f6ntemdir. De\u011ferli, nadir, taklit edilemez ve Organize olarak tan\u0131mlan\u0131r. \u015eirket kaynaklar\u0131n\u0131n organizasyonunu kolayla\u015ft\u0131r\u0131r. VRIO, uzun vadeli rekabet avantajlar\u0131 yaratman\u0131za yard\u0131mc\u0131 olabilecek bir \u00e7er\u00e7evedir.  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Kar\u015f\u0131la\u015ft\u0131rmal\u0131 bir fayda elde etmek i\u00e7in bir plan olu\u015fturmak istiyorsan\u0131z, VRIO analiz arac\u0131n\u0131 uygulamay\u0131 d\u00fc\u015f\u00fcnmelisiniz. Varl\u0131klar\u0131n\u0131z ve kurulu\u015funuzun katma de\u011feri hakk\u0131nda daha iyi bilgi sahibi olman\u0131za yard\u0131mc\u0131 olacakt\u0131r.<\/span><\/p>\n<ul>\n<li>\n<h3><span style=\"font-weight: 400;\">OCAT<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">OCAT, Organizasyonel Kapasite De\u011ferlendirme Arac\u0131 anlam\u0131na gelmektedir. Kurum i\u00e7i performans\u0131 \u00e7e\u015fitli ayr\u0131 alanlarda de\u011ferlendirir. OCAT organizasyon yap\u0131s\u0131n\u0131 derinlemesine inceler. G\u00fcc\u00fc, kurumsal yetenekleri stratejilere d\u00f6n\u00fc\u015ft\u00fcrmektir. Bu analiz, kurulu\u015fun performans\u0131n\u0131 yeni zirvelere \u00e7\u0131kar\u0131r.<\/span><\/p>\n<ul>\n<li>\n<h3><span style=\"font-weight: 400;\">McKinsey 7S \u00e7er\u00e7evesi<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">McKinsey 7S \u00e7er\u00e7evesi iyi bilinen bir i\u015f arac\u0131d\u0131r. Departmanlar ve s\u00fcre\u00e7ler aras\u0131ndaki senkronizasyon seviyesini belirler. Bu \u00e7er\u00e7eve, mevcut durum ile \u00f6nerilen gelecek durum aras\u0131ndaki uyumsuzlu\u011fu belirlemek i\u00e7in kullan\u0131labilir. Hedeflerine ula\u015fmak i\u00e7in \u015firketin yedi i\u00e7 y\u00f6n\u00fcn\u00fcn ara\u015ft\u0131r\u0131lmas\u0131na yard\u0131mc\u0131 olur. Bunlar a\u015fa\u011f\u0131daki gibidir:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Personel<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Beceri<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Stil<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Payla\u015f\u0131lan de\u011ferler<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Yap\u0131<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Sistem<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Strateji<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">McKinsey 7S \u00e7er\u00e7evesi, kurulu\u015fun i\u00e7 uyumunun etkili bir tan\u0131m\u0131n\u0131 sa\u011flar.<\/span><\/p>\n<ul>\n<li>\n<h3><span style=\"font-weight: 400;\">Temel yetkinlikler i\u00e7 analiz<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Temel yetkinlikler analizi, \u015firketlerin pazar avantajlar\u0131n\u0131 geli\u015ftirmelerine yard\u0131mc\u0131 olur. Bu, rakiplerini yenmelerine yard\u0131mc\u0131 olabilir. Bu analiz, m\u00fc\u015fterilere \u00f6nemli faydalar sa\u011flayan yetenekler, bilgi ve kaynaklar gibi temel g\u00fc\u00e7l\u00fc y\u00f6nlerin belirlenmesine yard\u0131mc\u0131 olur.  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bu, somut kaynaklardan ziyade maddi olmayan unsurlar\u0131 vurgulamaktad\u0131r. Ayn\u0131 zamanda stratejik ve operasyonel olan \u00f6nemli faydalara odaklan\u0131r.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Dahili bir analiz neden \u00f6nemlidir?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Kurum i\u00e7i analiz, i\u015fletmelerin temel faaliyetlerini g\u00fc\u00e7lendirmelerine yard\u0131mc\u0131 olabilir. \u015eirket y\u00f6neticilerine faaliyetlerini geli\u015ftirecek y\u00f6ntemleri belirlemelerinde yard\u0131mc\u0131 olur. F\u0131rsatlar\u0131n belirlenmesi, kurum i\u00e7i analiz yapman\u0131n en temel nedenlerinden biridir. \u00d6yleyse ba\u015flayal\u0131m.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">\u015eirketin g\u00fc\u00e7l\u00fc y\u00f6nleri<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u00c7al\u0131\u015fan kalitesi, kritik kaynaklar\u0131n mevcudiyeti veya m\u00fc\u015fteri marka a\u015final\u0131\u011f\u0131 g\u00fc\u00e7l\u00fc y\u00f6nlere \u00f6rnek olarak verilebilir. G\u00fc\u00e7l\u00fc y\u00f6nler bir \u015firketin genel performans\u0131na ve s\u00fcrd\u00fcr\u00fclebilirli\u011fine yard\u0131mc\u0131 olur ve \u015firket i\u00e7i bir \u00e7al\u0131\u015fma yoluyla g\u00fc\u00e7l\u00fc y\u00f6nleri bulmak faydal\u0131d\u0131r.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Yap\u0131daki zay\u0131fl\u0131klar<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u015eirket i\u00e7i \u00e7al\u0131\u015fmalar, bir \u015firketin zay\u0131f y\u00f6nlerinin belirlenmesine yard\u0131mc\u0131 olabilir; bunlar aras\u0131nda etkisiz e\u011fitim, eski teknoloji veya yetersiz departmanlar aras\u0131 ileti\u015fim gibi konular yer alabilir. Zay\u0131fl\u0131klar\u0131n firma \u00fczerinde, \u015firket i\u00e7i bilginin yay\u0131lmas\u0131n\u0131 s\u0131n\u0131rlamak gibi m\u00fctevaz\u0131 etkileri olabilece\u011fi gibi, gelir kayb\u0131 gibi b\u00fcy\u00fck etkileri de olabilir.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">\u0130\u015f d\u00fcnyas\u0131 i\u00e7in f\u0131rsatlar<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Ticari beklentileri ortaya \u00e7\u0131karmak i\u00e7in dahili bir inceleme de kullan\u0131labilir. Bir \u015firketin f\u0131rsatlar\u0131 genellikle hem i\u00e7 hem de d\u0131\u015f b\u00fcy\u00fcmeyi i\u00e7erir. Yaz\u0131l\u0131m sisteminin y\u00fckseltilmesi veya yeni bir \u00fcr\u00fcn\u00fcn piyasaya s\u00fcr\u00fclmesi buna iki \u00f6rnektir.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Gelecekteki Tehditleri Belirlemek<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">D\u0131\u015f risklerle s\u0131kl\u0131kla kar\u015f\u0131la\u015f\u0131lmaktad\u0131r. Dahili bir \u00e7al\u0131\u015fman\u0131n par\u00e7as\u0131 olarak gelecekteki harici risklerin belirlenmesi. \u00d6te yandan, kurumsal g\u00fc\u00e7l\u00fc y\u00f6nleri en \u00fcst d\u00fczeye \u00e7\u0131kararak, zay\u0131f y\u00f6nleri d\u00fczelterek ve yeni b\u00fcy\u00fcme perspektifleri a\u00e7arak i\u015fletmelerin bunlara tepki vermesine yard\u0131mc\u0131 olabilirler.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Pazar\u0131n uygulanabilirli\u011finin belirlenmesi<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Bir pazar uygulanabilirlik \u00e7al\u0131\u015fmas\u0131, s\u00f6z konusu pazarda bir firma kurman\u0131n mali a\u00e7\u0131dan uygun olup olmad\u0131\u011f\u0131na karar vermenize yard\u0131mc\u0131 olabilir. Firmay\u0131 rakiplerinden ay\u0131rmak i\u00e7in daha b\u00fcy\u00fck bir pazarda \u00f6zel bir alan bulmak, bir i\u00e7 soru\u015fturman\u0131n en faydal\u0131 avantajlar\u0131ndan biridir. Bu genellikle bir i\u00e7 muayenenin uzun vadeli amac\u0131d\u0131r.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Kurum i\u00e7i analiz nas\u0131l yap\u0131l\u0131r?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Dahili bir analiz yapmak istiyorsan\u0131z, etkili bir analiz yapmak i\u00e7in a\u015fa\u011f\u0131daki ad\u0131mlar\u0131 izleyin.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">1. Hedeflerinizi belirleyin.<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Bir i\u00e7 analize ba\u015flamak i\u00e7in \u00f6nce bir hedef ve neden belirlemeniz gerekir. \u0130\u00e7 analizden ne elde etmek istedi\u011finizi en ba\u015f\u0131ndan bilmelisiniz. Belirli bir amac\u0131n\u0131z veya hedefiniz oldu\u011funda, ilgili verileri belirlemek daha kolayd\u0131r. Ama\u00e7, yeni ve yarat\u0131c\u0131 \u015firket f\u0131rsatlar\u0131n\u0131 belirlemek olabilir.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">2. Uygun bir \u00e7er\u00e7eve se\u00e7in<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Hedefinizi belirledikten sonra, dahili bir analiz ger\u00e7ekle\u015ftirmek i\u00e7in uygun \u00e7er\u00e7eveyi se\u00e7melisiniz. Baz\u0131 \u00e7er\u00e7eveler bir \u015firketin zay\u0131f alanlar\u0131n\u0131 belirlemek i\u00e7in uygunken, di\u011ferleri geli\u015ftirme konusunda iyidir. Bu y\u00fczden ihtiya\u00e7lar\u0131 kar\u015f\u0131lamak i\u00e7in do\u011fru olan\u0131 se\u00e7mek gerekir. Bu, hedeflerinize veya ama\u00e7lar\u0131n\u0131za ula\u015fman\u0131za yard\u0131mc\u0131 olacakt\u0131r.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">3. Ara\u015ft\u0131rman\u0131z\u0131 ger\u00e7ekle\u015ftirin.<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Biraz ara\u015ft\u0131rma yap\u0131n ve t\u00fcm i\u00e7 kaynaklardan veri toplay\u0131n. \u015eirketin performans\u0131, yetenekleri ve varl\u0131klar\u0131 gibi birden fazla kaynaktan veri toplamal\u0131s\u0131n\u0131z.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">4. \u00c7er\u00e7eveye sad\u0131k kal\u0131n<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Verileri sunmak i\u00e7in se\u00e7ilen \u00e7er\u00e7eveyi kullan\u0131n. Bir SWOT analizi yaparsan\u0131z, analizinize dayanarak \u015firketin g\u00fc\u00e7l\u00fc y\u00f6nlerini, zay\u0131f y\u00f6nlerini, f\u0131rsatlar\u0131n\u0131 ve tehditlerini belirleyebileceksiniz. T\u00fcm bulgular\u0131 ayr\u0131 ayr\u0131 sunun.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">5. \u00d6nceliklerinizi belirleyin.<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Bilgileri uygulad\u0131ktan sonra \u00e7er\u00e7eveyi analiz edin. Daha \u00f6nce belirledi\u011finiz ama\u00e7 ve hedefleri tan\u0131mlay\u0131n ve bunlarla kar\u015f\u0131la\u015ft\u0131r\u0131n. Hedeflere ula\u015fmak i\u00e7in karar vermenize yard\u0131mc\u0131 olacak t\u00fcm verileri \u00f6\u011frenin. Teknolojik kapasitenizi geli\u015ftirmek istiyorsan\u0131z, hangi ekipman\u0131n g\u00fcncellenmesi gerekti\u011fine bak\u0131n.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">6. Bulgular\u0131 uygulay\u0131n.<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u015eimdi analizinize dayanarak bulgular\u0131n\u0131z\u0131 uygulay\u0131n. Hedeflerinize ula\u015fmak istiyorsan\u0131z, ihtiyac\u0131n\u0131z olan de\u011fi\u015fiklikleri uygulamal\u0131s\u0131n\u0131z. Bir \u015fey sat\u0131n alman\u0131z gerekiyorsa, bunu yapmal\u0131s\u0131n\u0131z.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Sonu\u00e7<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u015eirket i\u00e7i analiz, bir \u015firketin gelece\u011finin belirlenmesinde \u00e7ok \u00f6nemlidir. \u0130\u015f f\u0131rsatlar\u0131n\u0131 belirlemek i\u00e7in her \u015firket kendi i\u00e7inde bir analiz yapmal\u0131d\u0131r. \u0130\u015f planlar\u0131n\u0131zda herhangi bir de\u011fi\u015fiklik yapmadan \u00f6nce, \u015firketinizin b\u00fcy\u00fcmesi i\u00e7in olas\u0131 iyile\u015ftirmeleri incelemek i\u00e7in biraz zaman ay\u0131r\u0131n. Hedefinize ba\u011fl\u0131 olarak, uygun bir i\u00e7 analiz \u00e7er\u00e7evesi se\u00e7in ve uygulay\u0131n.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">M\u00fc\u015fteri deneyimi y\u00f6netimimiz QuestionPro Workforce ile \u00e7al\u0131\u015fanlar\u0131n\u0131zdan nas\u0131l s\u00fcrekli geri bildirim alaca\u011f\u0131n\u0131z hakk\u0131nda daha fazla bilgi edinin ve kurulu\u015funuzda olumlu bir etki yaratmak i\u00e7in harekete ge\u00e7meye ba\u015flay\u0131n<\/span><span style=\"font-weight: 400;\"> yaz\u0131l\u0131m<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p style=\"text-align: center;\"><a class=\"square-cta secondary-lined-cta\" href=\"https:\/\/www.questionpro.com\/workforce\/book-a-demo\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>DEMO REZERVASYONU YAPTIRIN<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Etkili bir \u015firket plan\u0131 geli\u015ftirmek i\u00e7in \u00f6ncelikle kurulu\u015funuzu anlaman\u0131z gerekir. \u015eirket i\u00e7i analiz, \u015firketlerin geli\u015fim ve rekabet\u00e7ilik alanlar\u0131na odaklanmalar\u0131na yard\u0131mc\u0131 [&hellip;]<\/p>\n","protected":false},"author":49,"featured_media":712007,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1162],"tags":[],"class_list":{"0":"post-732399","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-is-gucu-tr","8":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u0130\u00e7 Analiz: Tan\u0131m ve Neden \u00d6nemli? 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